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Collaborative Leadership in Startup Culture – Apple as case study
 

Collaborative Leadership in Startup Culture – Apple as case study

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Apple Inc. reported highest quarterly revenue and earnings ever with an all-time record sale of iPhone, iPad and Mac. ‘Company posted record quarterly revenue of $46.33 billion and record quarterly ...

Apple Inc. reported highest quarterly revenue and earnings ever with an all-time record sale of iPhone, iPad and Mac. ‘Company posted record quarterly revenue of $46.33 billion and record quarterly net profit of $13.06 billion, or $13.87 per diluted share’ (Source: Apple Press Info, Jan 24, 2012). This was just after Steve Jobs’ death on October 5th, 2011. The company has reacted to his death in the most positive way by setting an all-time record. Reflecting on Apple’s past, just a decade ago before Steve Jobs took over as CEO the company held a different vision and was not collaborative enough to win the market.

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    Collaborative Leadership in Startup Culture – Apple as case study Collaborative Leadership in Startup Culture – Apple as case study Document Transcript

    • 10-Feb-12 iPOTT Getting you there… Collaborative Leadership in Startup Culture – Apple as case studyCEO Speak Apple Inc. reported highest quarterly revenue and earnings ever with an all-time record sale of iPhone, iPad and Mac. ‘Company posted record quarterly revenue of $46.33 billionTo visit this blog Click here. and record quarterly net profit of $13.06 billion, or $13.87 per diluted share’ (Source: Apple Press Info, Jan 24, 2012). ThisiPOTT being an end to end was just after Steve Jobs’ death on October 5th, 2011. Theprovider of innovative and cost company has reacted to his death in the most positive way byeffective services in the areas of setting an all-time record. Reflecting on Apple’s past, just aknowledge management, sales decade ago before Steve Jobs took over as CEO the companyenablement and consulting offers held a different vision and was not collaborative enough toa unique and unbiased platform win the market.for software product companiesworldwide to reach their target Steve Jobs was a strong leader who believed in Collaborativemarkets leadership. His idea was to embed innovation and entrepreneurship in culture of Apple to provide cutting-edge technology and invest on bleeding-edge technologies. He www.ipott.com incorporated the idea of “startup culture” in every player’s info@ipott.com mind and believed in having just one “cohesive strategy” to reach his ‘vision’. Technically he believed in ‘pulling the plug’ (Jim Collins, 1997) if required. In other words, he would shut down all those businesses that were not aligned with his vision whether they generated revenue or not. Culture plays an important role in Collaborations. It is entrenched in the very heart of the business and the processes built are reflective of that. Collaborative leadership is all about enabling and facilitating teams to participate in a constructive way thereby creating scope for ‘creative conflict’ to encourage creation of new ideas, exploration of new dimensions, mitigation of possible risks analyzed and creation of a safe channel for successful implementation of ideas generated. 1|P a g e DN: 006/CEO/2012 V1.0 Copyright © 2012 iPOTT
    • iPOTT Getting you there… Innovators have a unique way of looking at their inventions, some of them look at it as business or work and for a few others it is passion and commitment. It could be an individualCEO Speak looking at opportunities to incubate his idea in company or an employee with a flair for new design trends. Apple as anWe have blogs targeting a range of innovation startup believes in collaborating with such teamsaudience starting from potential of researchers and innovators who can envision a product thatproduct innovators to CEOs will be an outcome of ‘team effort’.Audience interested in knowing Apple has a holistic view of its operations. The strategy is toabout Marketing Strategy, Indian have a cohesive approach towards all aspects of productsIT trends and Best Practices to be starting from conceptualization to sales. This implies that atadopted while kick-starting any given time the product and all related information iscompany can utilize the accessible which minimizes and even eliminates scope forinformation provided in these errors due to operational misalignment or hitches.blogs Apple believes that ‘innovation is the key to its survival’. It isTo visit this blog Click here. quick at adapting to growing trends in market and quick in releasing cutting edge technologies to acquire market shareOther links: for further releases. It is quick at integrating technologies to offer a ‘unified integrated service’ for its users.Go Goal Apple’s iCloud is its own version of cloud storage service. AllTech Trends the Apple products now have Apple’s iCloud embedded into them which allows better syncing, backup and collaboration with other Apple gadgets. A few buyers have found iCloud www.ipott.com highly personal as only those users with more than one Apple info@ipott.com device is benefitted by this feature and a few others have found its collaboration to be highly limited. Amazon, Google and Microsoft are competitors in this space. But what really matters is that Apple has released its innovation into market to create a first mover advantage, buyers are now familiar with brand name, customers are aware of its limitations and market will definitely look forward to new releases to find out if they have better features in future. That is very reflective of their startup culture. 2|P a g e DN: 006/CEO/2012 V1.0 Copyright © 2012 iPOTT