• Share
  • Email
  • Embed
  • Like
  • Private Content
Landing Pages for Content Marketing
 

Landing Pages for Content Marketing

on

  • 3,011 views

People want content. Brands are committed to delivering it. However, 58% of B2B marketers still believe they are ineffective at content marketing. Why? Because content marketing needs to meet brand, ...

People want content. Brands are committed to delivering it. However, 58% of B2B marketers still believe they are ineffective at content marketing. Why? Because content marketing needs to meet brand, lead-gen and customer acquisition goals. How? By practicing active rather than passive content marketing.

This slide deck covers:

- The current state of content marketing
- Active vs passive content marketing
- A/B testing "framing content" for higher conversions
- The fair exchange of content
- How to capitalize on blogs, white papers, webinar & blogs for lead generation & brand building

Plus, 9 creative tactics for driving more leads from your content marketing.

Statistics

Views

Total Views
3,011
Views on SlideShare
1,713
Embed Views
1,298

Actions

Likes
4
Downloads
86
Comments
0

7 Embeds 1,298

http://ioninteractive.com 1244
http://feeds.feedburner.com 24
http://cloud.feedly.com 16
https://twitter.com 6
https://ion14.squarespace.com 4
http://www.ioninteractive.com 3
http://translate.googleusercontent.com 1
More...

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Landing Pages for Content Marketing Landing Pages for Content Marketing Presentation Transcript