The iPhone SDK provides a nearly-complete toolkit for navigation and travel applications. Its Core Location framework uses a variety of technologies to pinpoint your location, direction, and orientation, while Map Kit easily serves up map images to show where you are. But there's a missing piece: what's nearby and how to get to it. This middle step, which Apple refers to as "bringing your own maps", is what your app needs in order to provide local search and turn-by-turn directions. In this presentation, we'll look at how iPhone apps can use third-party mapping APIs like MapQuest, Google Maps, NAVTEQ, and Bing, and how to connect between Core Location, geodata, and Map Kit.