Inuse seminar Helkkula, 6 March 2012

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Inuse seminar Helkkula, 6 March 2012

  1. 1. These slides prepared by Hanken School ofEconomics, Helkkula, von Koskull and GummerusAnd VTT, Marja Toivonen Hanken Svenska handelshögskolan / Hanken School of Economics www.hanken.fi
  2. 2. Always a Happy Ending? - Who, When and How should Users be engaged in Service Innovation» Duration 1.1.2012 - 31.12.2013»» Project type Strategic project»» Topic The role of the customer in service innovation» Hanken Svenska handelshögskolan / Hanken School of Economics www.hanken.fi
  3. 3. More about User-based innovation:Sundby, J. and Toivonen, M. (2011) User-based innovation inservices (Eds.), UK: Edward Elgar Publishing Ltd. Hanken Svenska handelshögskolan / Hanken School of Economics www.hanken.fi

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