The Power of Internet Marketing

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For more information on this presentations visit The Internet Show ME 2011: http://www.terrapinn.com/exhibition/internet-show-middle-east/

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The Power of Internet Marketing

  1. 1. The power of the internet marketing intoday’s business world Prepared by Hani Masgidi Head Of Customer Management Unit
  2. 2. What Exactly Is InternetMarketing?• Internet marketing is the practice of using all facets of internet advertising to generate a response from your audience.
  3. 3. Internet Marketing methods • Search engine marketing • Display advertising • e-mail marketing • Affiliate marketing • Interactive advertising • Social marketing
  4. 4. AIM of marketing in General 1. Find the right audience 2. Ask people what they want 3. Give it to them
  5. 5. 7 Facts : What IM Is Not 1. It is not a get-rich-quick scheme 2. It is not about who has the most capital or IT knowledge 3. It is not just about making money online 4. It is not just multi-level marketing done on the Internet 5. It is not a battle of seeing who can collect the most email addresses as possible 6. It is not simply grabbing an affiliate link 7. It is not a scam
  6. 6. 7 Facts : Why Choose IM?1. You can operate from virtually anywhere in the world2. You have the lowest startup and operating costs3. You can target any consumer market in the world4. You have the ability to do what you truly love5. Ability to do it part-time and yet earn a decent living and great results6. Ability to operate 24 hrs a day on autopilot mode7. Lastly, the ability to earn you passive income and even multiple streams of income
  7. 7. Internet Users Growth
  8. 8. Internet Users Growth M.E.
  9. 9. Internet Users Growth GCC GCC Population- 2010 Est Usage, in Dec 00 Internet Usage % Population User Growth 2000-2010Bahrain 738,004 40,000 649,300 88.00% 1523.30%Kuwait 2,789,132 150,000 1,100,000 39.40% 633.30%Oman 2,967,717 90,000 1,236,700 41.70% 1274.10%Qatar 840,926 30,000 436,000 51.80% 1353.30%Saudi Arabia 25,731,776 200,000 9,800,000 38.10% 4800.00%United Arab Emirates 4,975,593 735,000 3,777,900 75.90% 414.00%Total 38,043,148 1,245,000 16,999,900
  10. 10. Offline Marketing Vs. Online Marketing Offline Marketing Online MarketingHigh Cost Very Low CostLimited audience World Wide audienceMass Approach Targeted ApproachDifficult to measure effectiveness Measurable effectiveness and ROIand ROIShort term Impact Long term ImpactDifficult to modify Easy To Modify

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