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Cannes cyber lions 2010
Best online campaigns and concepts of
the world
Cannes lions international
advertising festival stands
for …
… world‘s biggest party for creativity in
communication industry
… 22.500 entries from all parts of the world
… THE hot li...
A Cannes cyber lion stands
for …
…worlds best digital communication solutions-,
campaigns and ideas
… advertising – digitally led
… a „signpost“ for comple...
Cyber grand prix
… the best
Cyber gold
…selected
The year of augmented
reality applications
… on mobile (!)
cyber silver
… selected
The first year of „real-time“
campaigns
Cyber bronze
…selected
Cyber jury
…what to do?
… 7 days in a “bunker“, thereof
… 3 days of prejudging
… 1 day shortlist scanning
… 1 day shortlist reviewing
… 1 day awar...
… a big thanks!
herbert.pratter@isobar.com
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar -  bratislava  2010
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Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar - bratislava 2010

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Transcript of "Herber Pratter - Best online campaigns cannes cyber lions 2010 - herbert pratter isobar - bratislava 2010"

  1. 1. Cannes cyber lions 2010 Best online campaigns and concepts of the world
  2. 2. Cannes lions international advertising festival stands for …
  3. 3. … world‘s biggest party for creativity in communication industry … 22.500 entries from all parts of the world … THE hot lion trophy for winners …. 6.000 delegates from 90 countries … 600 accredited journalists … words biggest global conference for advertising, advertiser and communication professionals
  4. 4. A Cannes cyber lion stands for …
  5. 5. …worlds best digital communication solutions-, campaigns and ideas … advertising – digitally led … a „signpost“ for complete communication industry … 2500 entries … 252 shortlist candidates 2 grand prix-, 15 gold, 33 silver und 55 bronze lions … 25 jury members from 22 countries
  6. 6. Cyber grand prix … the best
  7. 7. Cyber gold …selected
  8. 8. The year of augmented reality applications … on mobile (!)
  9. 9. cyber silver … selected
  10. 10. The first year of „real-time“ campaigns
  11. 11. Cyber bronze …selected
  12. 12. Cyber jury …what to do?
  13. 13. … 7 days in a “bunker“, thereof … 3 days of prejudging … 1 day shortlist scanning … 1 day shortlist reviewing … 1 day award judging … 1 day press conference & award ceremony
  14. 14. … a big thanks! herbert.pratter@isobar.com
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