Stakeholders –How much does it cost to support 3 systems?Is this efficient? Are we wasting time?Admin -Who Manages them? Different people or 1?How easy is it to learn about managing them?User –Where do I search for information?
Saving timeIncrease profits / salesMore payHappiness in roleLoyalty
How many times have you thought – ”I wish I knew that yesterday?”So – lots of content of all different types from all areas of the businessDon’t go looking to what you don’t knowI am going to explain that more later
Lets take a look at discussion in an office.Discussions happen all the time in an officeSomebody talking about last nightSomebody talking about the marketingSomebody talking about the new product launch been pushed back
Big ear would be good but you would have to listen all the time
Brain subconsciously intelligently sorts content all the time and takes what is relevant
Focused in on the new product launch being pushed back.Heard pushing back product launch - Had conversation – to say – that is important as we also need to inform a key customer I am meeting today.
When content is all spread over many offices, countries you can’t listed to them allYou can’t go looking for information if you don’t know what you want.You don’t go looking for keys until you know you have lost them.
Personalisation can help – you can tune your ear to the correct conversations.Setting up your homepage
Different type of content being added all the timeInformation that isn’t relevant to everyoneThe blue is about sales information – Content DNA - the newest information being more relevant. If Rob looked at the latest sales figures and then somebody discussed them he would get pushed this informationThe red is about pension information The intelligence store pushes this information
Most relevant information is pushed to the person throughRob gets pushed information about pension and sales because of his current profile DNA – because he viewed, search and interacted with this content in the past.Homepage feeds, alerts and emails
John has different profile DNA and gets pushed content based on this.Most relevant information is pushed to the person throughHomepage feeds, alerts and emails
Track SuccessReduced Staff Turnover/Recruitment Costs.Employee Satisfaction Survey’sIntranet AnalyticsEmployee EngagementBenchmarkingHow do I compare to others?
The Value of Social: Improving Collaboration & Engagement on Your Intranet
#iiseminarThe Value of SocialImproving Collaboration & Engagementon Your Intranet
#iiseminarNick LethbridgeEnterprise Sales DirectorFollow me on Twitter @nicklethbridgeThe Rise of the Social Intranet
#iiseminarAgenda9.00 The Social Intranet Rises9:30 How to Make Your Intranet Worthy of TrustWilliam Amurgis, Intranet and Internal Comms Specialist10.15 Coffee Break and Social Exercise10.30 Social Intranet Success StoriesJordan Zarin, JCC Association.11.00 Planning your Social Journey11.30 Live Demo
#iiseminarNearly three quarters (73%) of officeworkers admit they have eitherhunted for work already done bycolleagues or, when they can’t find it,had to re-do the work themselves.Source: Opinion Matters, Working World (2011)
#iiseminarOne in five (18%) claim they have todo this every single day of theirworking lives.Source: Opinion Matters, Working World (2011)
#iiseminarExample - Nokia 2008 had a 40% Market Share, 2nd was Samsung with 15% By 2012 they have less than 20% market share and are now 2nd = Recorded losses of 1 billion Euros in Q4 2011 4000 redundancies 2007 share price of £28 per share dipped to £1.47 mid 2012
#iiseminarImproved communication and collaboration through social technologiescould raise the productivity by 20-25% of interaction workers
#iiseminarSource: MITSloan, Social Business: What Are Companies Really Doing? (2012)0% 10% 20% 30% 40% 50% 60% 70% 80%Innovating for Competitive DifferentiationAcquiring and Retaining EmployeesGrowing RevenueResponding to New Competitive ThreatsReducing Costs and Increasing Efficiencies
#iiseminar27% of the companies inour survey reported havingboth market share gainsagainst their competitorsand higher profit margins.Source: McKinsey Quarterly, The rise of the networkedenterprise: Web 2.0 finds its payday (2011)
#iiseminarNick LethbridgeEnterprise Sales DirectorFollow me on Twitter @nicklethbridgePlanning Your Social Journey
#iiseminarBuilding ExcitementDeliver marketingthroughout theproject to all users.Posters, blogs, emailteaser campaigns,direct mail, launchvideos, competitionsGet keystakeholdersinvolved and ensurethey encourageothers to getinvolvedOn-goinggovernance isessential, relaybenefits of use andhave a clearplanning roadmap
#iiseminarBut! Personalisation – oftenfails too Personalisation is one method of gettinginformation that is relevant to you You still have to keep listening (visitingbookmarks) You have to continuously tune your ear (updateyour personal homepage)