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The eight pillars of innovation
 

The eight pillars of innovation

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Google is one of the most innovative companies that has ever existed and it seemingly gets better at the process every year. But how is this possible?

Google is one of the most innovative companies that has ever existed and it seemingly gets better at the process every year. But how is this possible?

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    The eight pillars of innovation The eight pillars of innovation Presentation Transcript

    • THE EIGHT PILLARS OFINNOVATIONFor additional information about Innovationplease visit www.InnovationGrow.com
    • www.InnovationGrow.comGoogle is one of the most innovative companies that has ever existedand it seemingly gets better at the process every year. But how is thispossible?They use a system that they have developed that revolves around eightcore pillars. Each of their, now over 25,000, employees is well versed inthese concepts and to innovate new products and services or williterating on their already stellar selection of them.These pillars have not all been with them from the start but byincorporating them as they’ve needed them they have been ableto create innovative momentum that is uniquely their own.2
    • www.InnovationGrow.com1. HAVE A MISSION YOU CAN STAND BEHINDBe making work more than a job for yourself and all of your employeesyou are creating jobs and a company that people can connect to on anemotional level.When the employees and customers get behind a company they aremore satisfied, loyal, and become zealots for your cause by taking astheir own personal mission.3
    • www.InnovationGrow.com2. DREAM BIG AND THEN GET TO WORKOnce you have the vision start by taking even a small amount of action.It takes time to fully flush out an idea but the sooner that you can get itinto production and start as simply as you can the better you can affectchange right away. Dont be afraid to dream but action is just asimportant.4
    • www.InnovationGrow.com3. INNOVATION IS ABOUT ITERATINGDont try to develop the project to perfection before getting it tomarket.Your clients and customers will be the best critics and your sales will dothe talking.By looking at innovation as a process to build your products or serviceswith your clients you are able to iterate often.This will lead to the most suitable products and services that you clientswant.5
    • www.InnovationGrow.com4. THE NEXT BIG IDEA COULD COME FROMANYWHEREHaving a mechanism in your company to capture and inspire your staffto write down their ideas will lead to breakthroughs at the mostunexpected times.When you arent under the gun for a solution but are just thinkingabout something related sometimes you can have a eureka moment.Capture these and you will have tons of great innovative ideas to try.6
    • www.InnovationGrow.com5. ENCOURAGE COMMUNICATION WITHEVERYONEPeople in most corporations are quite segmented and dont get tointeract with everyone in the company and this may be hampering yourinnovation.With Googles open working space spontaneous collaboration oftencreates some of their most innovative ideas.7
    • www.InnovationGrow.com6. TEST, TEST, TEST!After collecting all of the innovative ideas how do you know if any ofthem are any good?You have to wager your best guess and then test it.By doing a few variations of the innovative idea you can let the clientsand employees drive the iteration by tracking the data. Lead withinnovation but iterate with data.8
    • www.InnovationGrow.com7. ALLOW YOUR CLIENTS TO CONTRIBUTEMost of Googles products and services are open and allow developersto build and innovate on.This sparks even more innovation for your company as you utilize all ofthe creativity of your entire client database.9
    • www.InnovationGrow.com8. FAIL FASTERHaving a process to see a project through and being able to discernwhen it is failing or just needs more resources is an important skill.You cant let something destroy the financial wellbeing of the companybut coming to the realization that not everything is going to be a winnerwill give you more confidence to innovate and find a winner.10
    • GROWING BUSINESS WITH INNOVATIONFor additional information about Business Innovationplease visit www.InnovationGrow.com