Fail=Win : UX Fail Stories at FailChat
by Kate Rutter, Strategic sketcher at Intelleto on May 10, 2012
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This deck was part of the FailChat in San Francisco, Wed May 9, 6:30-9pm at Startup HQ....
This deck was part of the FailChat in San Francisco, Wed May 9, 6:30-9pm at Startup HQ.
“User Experience. We’ll worry about that once we have a product.” ~ Entrepreneur
NO, DON’T DO IT! Don’t wait! Your user experience work starts day one and helps make your product great through every stage of your company’s development. UX answers: Who is your user? What do they struggle with? How do you know if you’re making a solution that works?
User Experience designer and entrepreneur Kate Rutter of LUXr shares her mistakes as well as how experimentation, failure, learning, trying again and learning more, helped her improve and won. You’ll get the whole inside scoop on lessons learned along the way.
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