Promoting Mental Health in the Web 2.0 Era

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    Notes on slide 1

    Bonjour à tous. Je suis Stéphanie Lassonde Dans cet atelier, ma collègue Marie-Gabrielle et moi allons vous présenter une étude de cas. 1. Qu’est-ce que Douglas et contexte de la santé mentale? 2. Qu’est-ce que Douglas fait dans le Web? 3. Qu’est-ce que Douglas fait dans le Web 2.0? 5. Qu’est-ce que ça lui rapporte? Avant de commencer, j’aimerai vous présenter une très courte vidéo. J’aimerai que vous la regardiez attentivement car elle vous permettra de comprendre pourquoi l’Institut Douglas investit dans un programme de sensibilisation et d’éducation du public.

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    Promoting Mental Health in the Web 2.0 Era - Presentation Transcript

    1. Promoting Mental Health in the Web 2.0 Era Marie-Gabrielle Ayoub Web Manager, Communications and Public Affairs Stéphanie Lassonde Chief, Communications and Public Affairs
    2.  
      • Care
      • Research
      • Teaching
      • 25%
    3. Stigma is a plague.
    4. $
    5.  
    6.  
      • Objectives
      • Contribute to change the perceptions of mental illnesses.
      • Increase awareness of Douglas Institute.
      • Strategy
      • Open our doors and position our experts in the public sphere.
      • Hospital
      Reference Centre in Mental Health
    7.  
    8.  
    9.  
    10.  
    11.  
    12.  
      • Build an online community
      • Disseminate knowledge
      • Ensure our presence in order to be able to answer to this new communication reality
    13.  
    14. Blogger Rules
      • Traffic
      • Recruitment
      • Interaction
    15.  
    16.  
    17. Dr. Mimi Israël, teaches at Mini-Psych School
    18.  
    19. 350 000
    20.  
    21.  
    22.  
    23. http:// twitter.com / institutdouglas
    24.  
    25.  
    26.  
    27.  
      • Results
    28.  
    29.  
      • Hospital
      Reference Centre in Mental Health
      • Douglas Awareness
        • 1999 34% 1
        • 2005 52% 2
        • 2008 65% 2
      (1) Source : Pyramide Relations Publiques (2) Source : Impact Recherche
    30. THANK YOU! www.douglas.qc.ca

    + Institut-Douglas Institut-Douglas , 6 months ago

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