Engaging Audiences Through Mobile Devices with the InstantEncore
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Engaging Audiences Through Mobile Devices with the InstantEncore



An overview of the features available in the InstantEncore mobile suite for the performing arts

An overview of the features available in the InstantEncore mobile suite for the performing arts



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Engaging Audiences Through Mobile Devices with the InstantEncore Presentation Transcript

  • 1. The InstantEncore Mobile Suite Apple Android Mobile Website
  • 2. How Does It Work? • Manage content with ease through the InstantEncore Control Panel • Add and edit content on the fly • Update all apps simultaneously InstantEncore Control Panel • Music • Events • Videos • Buzz • Custom Tabs • More…
  • 3. Auto-detection = Easy Promotion It’s simple. Patrons go to your standard website, and InstantEncore takes care of the rest.
  • 4. Splash Screen A customized welcome screen as the app loads. No InstantEncore branding.
  • 5. Icons What’s New Slideshow Home Screen Options After the app loads, the user is presented with the home screen. There are three standard options for the home screen.
  • 6. Icons Home Screen Highlight Color Icons Background Image
  • 7. What’s New Home Screen Icon Toolbar Welcome Message Featured Event What’s New
  • 8. Slideshow Home Screen Slide Image Call to Action Title Text
  • 9. Event Information in the App Events List Event Details • Title • Date • Image • Title • Date • Image • Online tickets • Box Office Phone # • Venue / Map • Sponsor • Notes • Performers • Program • Related Performances
  • 10. Option: Group Multi-Day Events
  • 11. On-Demand Videos Synchronizes with your YouTube channel. You also have the ability to pull in singular videos from YouTube or Vimeo with embed codes.
  • 12. Live Streaming Video Connects with your live streaming video channel on Livestream.com, Ustream.tv, or YouTube.
  • 13. Music Offer on-demand streaming and download purchase through many online retailers like iTunes or Amazon. Fans can enjoy the music while using their devices.
  • 14. Photos Display a photo gallery with the ability to advance from image to image by sliding the photo to either the left or right.
  • 15. Buzz The latest news, blogs & podcasts about your organization are automatically updated in the app in real time. You can also add Facebook and other social media feeds to your Buzz.
  • 16. Group Member Bios Create full profiles for all members in a fun, easy-to-navigate area. Design custom icons for the member bios or roster.
  • 17. Custom HTML Pull in Mobile Friendly URL Custom Tabs Create custom tabs in your app with out HTML editor or with external URLs. Design, change, add custom icons, and rearrange the order in which tabs are displayed.
  • 18. Share Content on Facebook Your audience can share your events, buzz, videos, and music with their Facebook friends.
  • 19. Push Notifications Keep fans coming back to the app! Send personal messages directly to fans on their device alerting them to special promotions, important upcoming events, live video or music in the app. There is no cost for sending push notifications.
  • 20. At The Event A new feature for engaging audiences before, during, and after the show with time-based content for a specific event.
  • 21. At-the-Event Info Screen Image Title Spotlight Text Actions Sponsor
  • 22. Check-In Via Social Media Things to Know STANDARD ACTIONS
  • 23. Program Notes Featured Artists STANDARD ACTIONS
  • 24. Custom Tabs for Event Music, Video or Buzz Content External URLs CUSTOM ACTIONS
  • 25. At-the-Event >> Social Create a Post Refresh Social Feed Social Feed
  • 26. At-the-Event >> Social
  • 27. At-the-Event >> Offers Header Image
  • 28. Measure Your Mobile Engagement with Google Analytics
  • 29. Pricing Partner Categories Annual* Monthly One Time Setup Fee Artists and Ensembles $500 $50 $250 Arts Organizations by Budget Size Under $100,000 $500 $50 $250 $100,000 - $500,000 $750 $75 $300 $500,000 - $1,000,000 $1,000 $100 $400 $1,000,000 - $11,000,000 $2,500 $250 $500 $11,000,000 - $30,000,000 $5,000 $500 $750 Over $30,000,000 $10,000 $1,000 $1,000 * Partners who pay annually receive 2 months free. Contact: David Dombrosky Chief Marketing Officer, InstantEncore E: david@instantencore.com T: 412-418-4696 Special Offer! No setup fee thru Dec 31, 2014.