Yield Results1.4% 44 an additionalimprovement in deposit rate students$1.18millionyear 1 incremental revenue
Allied search A demand generation and lead nurturing program designed to increase response rates and improve retention through marketing technologyusing print, electronic and event-based communication.
Allied search University of BridgeportJohnson & Wales University Bryant University Yale University
Bryant search Senior Search “stand out in the mailbox” personalized mailer Junior Search “mid sized”personalized mailer Sophomore Search #10 letter package
Allied stealthA lead nurturing program designed to capture “stealth” students and enable them to build their own “customized” brochure based on their individual interestsusing marketing technology and print-on-demand capabilities.
Stealth Results69% 42.9%improvement yield ratein application rate nearly double QU’s traditional yield rate 136% increase in conversion amongst prospects that already had some contact with QU and then went through the Stealth program
Additional Stealth Benefits Tracking & Measurement Improve tracking the source of leads. Significant increase in new student applications. Cost savings. Depending on current process, realize significant savings in printing and fulfillment
Allied marketing collateral “Post” Search Personalized PostcardsUniversity of Hartford Brandeis University Viewbook Personalized Event Invitation Post University
Allied company stores Northeastern University Alumni Company Store
are any of thesea problem for you? are any worth fixing?
what’s next?1. We like what we’ve seen, but we’re not sure any of this is right for us right now. Please put us in an Allied automated nurturing campaign so we can continue to learn more about what Allied does and how we may be able to work together in the near future... OR2. We really like what we’ve seen and we’d like to start a conversation on how we can build and implement an Allied program for our institution! Let’s get started... OR3. No thanks.
www.thealliedgrp.com Demand Generation & Lead Management in Higher Education David Speakman Steve Condon Marketing & Creative Director Senior Client Manageremail: firstname.lastname@example.org email: email@example.com phone: 401.946.6100 x3170 phone: 401.946.6100 x3239