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200 000 doctors
11/20 world’s top pharma as clients

Moscow, Russia: +7 (495) 744-04-91 |

Kiev, Ukraine: +380 (44) 221-17...
#1 in the world
200 000

verified Russian-speaking
physicians

150 000 of them – from Russia
20 000 – from Ukraine

every
...
#1 in Russia
Social networks

Amount of users

Clinical materials

200 000 only verified doctors

90 000

(Self-declared /...
doctor e-detailing
Build Rapid Awareness
- Targeted Media (Banners, Branded Pages, Online Leads)
- Custom Emails & SMS
- N...
doctor surveys
We are #1 online panel of
physicians in Russia
Every day we conduct 2-3 surveys for world's top
research ag...
100% legal
E-detailing

Surveys

Payments to physicians

Law on Advertising

Fully compliant

Fully compliant

Fully compl...
Medcampus.ru – 100,000+ students
Reach 90% of Russian future doctors
Medcampus.ru – Social network of 100,000+
Russian-spe...
Smartpharma.ru – Russian pharmacists
Reach all Russian retail pharmacists
Smartpharma.ru – Social network of Russian-speak...
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Dnr mediakit

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Transcript of "Dnr mediakit"

  1. 1. 200 000 doctors 11/20 world’s top pharma as clients Moscow, Russia: +7 (495) 744-04-91 | Kiev, Ukraine: +380 (44) 221-17-22 | sales@doktornarabote.ru
  2. 2. #1 in the world 200 000 verified Russian-speaking physicians 150 000 of them – from Russia 20 000 – from Ukraine every 8 seconds new login World’s #1 among social networks of physicians on a daily audience (Alexa.com) every 16 seconds new clinical material every 2 minutes 60 000 iPhone & Android mobile apps installs 500 000 subscribers to our doctor groups in Vkontakte & Odnoklassniki new member
  3. 3. #1 in Russia Social networks Amount of users Clinical materials 200 000 only verified doctors 90 000 (Self-declared / Synovate Comcon estimate) 13,7% (monthly) of Physicians Online in Russia (Synovate Comcon) 49 000 students, doctors 150 5,8% students, doctors 42 000 300 4,2% 110 000 students, pharmacists, doctors 7 500 3,8% 27 000 500 doctors 3,0% 78 000 students, doctors 4 500 <3% Source: Synovate Comcon Healthcare MEDI-Q “General practitioners’ opinions” November 2012
  4. 4. doctor e-detailing Build Rapid Awareness - Targeted Media (Banners, Branded Pages, Online Leads) - Custom Emails & SMS - Notifications via Mobile Apps Engage & Educate - Surveys and Online Panels - Contests & Quizzes - Webinars, Educational Videos Drive Adoption - Closed Groups of Physicians (Editorial & Brand Content) Feel free to apply for complimentary trial access.
  5. 5. doctor surveys We are #1 online panel of physicians in Russia Every day we conduct 2-3 surveys for world's top research agencies. - Only verified physicians - Flexible, deep and easily tuned targeting - Unprecedentedly broad coverage of the whole Russia - Significantly faster than traditional offline surveys - Launch within one business hour - Reduction of costs Feel free to apply for complimentary trial access.
  6. 6. 100% legal E-detailing Surveys Payments to physicians Law on Advertising Fully compliant Fully compliant Fully compliant Law on Circulation of Medicines Fully compliant Fully compliant Fully compliant Law on the Basis of Healthcare Protection Fully compliant Fully compliant Fully compliant Law on Protection of Personal Information Fully compliant Fully compliant Fully compliant Tax Code Fully compliant Fully compliant Fully compliant
  7. 7. Medcampus.ru – 100,000+ students Reach 90% of Russian future doctors Medcampus.ru – Social network of 100,000+ Russian-speaking medical students. Educate and involve future doctors: - Targeted Media (Banners, Branded Pages, Online Leads) - Custom Emails & SMS - Contests & Quizzes - Webinars, Educational Videos Feel free to apply for complimentary trial access.
  8. 8. Smartpharma.ru – Russian pharmacists Reach all Russian retail pharmacists Smartpharma.ru – Social network of Russian-speaking retail pharmacists. Educate and involve those who help consumers choose drugs in pharmacies: - Targeted Media (Banners, Branded Pages, Custom Emails & SMS) - Educational Programs - Contests & Quizzes - Webinars, Educational Videos Feel free to apply for complimentary trial access.
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