Aldrig tidigare har det sociala varit så kommersiellt

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    Notes on slide 1

    Social media are primarily Internet-based tools for sharing and discussing information among human beings

    I mars 09 økteantalltwitterbrukere med 1382%eMarketer expects that 15.5% avallevoksene I USA vilbruke twitterØkendeandelavtrafikktilnettstederkommerfra linker delt I twitterhttp://www.crunchbase.com/company/linkedin

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    Aldrig tidigare har det sociala varit så kommersiellt - Presentation Transcript

    1. SOCIAL MARKETING
      Aldrigtidigarehardetsocialavaritsåkommersiellt
      EIRIK NORMAN HANSEN
      Director of Business DevelopmentCreuna Norge
    2. What happened?Social MediaTechnology for everyoneWhat now?
    3. +47 99 52 35 57
    4. What happened?
    5. Push
      Pull
      Participation
      5
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
    6. Closed web site
      Open web site
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    7. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    8. 14%
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    9. 1.000
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    10. 2.000.000
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    11. ”thepoweroftheuser”
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    12. Social Media
      Social media are primarily Internet-based tools for sharing and discussing information among human beings
    13. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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      1.5 mill. daglige blog posts(18 pr. sek.)
      150,000 nye blogger pr. dag(2 pr. sekund)Blogosphere dobleshver 230 dag
      Flere podcasts ennradiostasjonerFeedburnerleverer over 44,000 podcast feeds
      300 mill. Facebookbrukere
      45 mill. LinkedIn profilere
      15 mill. Twitter brukere
    14. “Social media” is a conversation….
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    15. Not organized
      15
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
    16. not controlled
      16
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    17. Not one message
      17
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    18. It’s a conversation we need take part in
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    19. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    20. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    27. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    28. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    29. Technology for everyone
    30. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    31. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    32. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    33. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    34. Whatnow?
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
      34
    35. Participate
      Open up
      Motivate
      Engage
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
      35
    36. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    37. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    38. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    39. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    40. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    41. Participate
      Open up
      Motivate
      Engage
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
      41
    42. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    45. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    46. Participate
      Open up
      Motivate
      Engage
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
      46
    47. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    48. 48
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    49. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    50. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    51. Participate
      Open up
      Motivate
      Engage
      DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    52. DIGITAL BRIEFING 2009, 25.09.09 - +47 99 52 35 57
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    53. 53
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    55. ”thepoweroftheuser”
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    56. Linkedin: www.linkedin.com/in/eirikSlideshare: www.slideshare.net/inormanTwitter: twitter.com/inormanMSN: eirik@villaveien.comSkype: inormane-post: en.hansen@creuna.noMobil: +47 99 52 35 57

    + Eirik Norman HansenEirik Norman Hansen, 1 month ago

    custom

    214 views, 1 favs, 2 embeds more stats

    Det handlar inte om att du ska agera socialkontor. more

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