Asia Days 2013 - Korean opportunities maritime sector
Korean shipbuilding & Maritime OffshoreJune 2013Doo Seok KIMSenior Market AdvisorInnovation Norway SeoulBjørn O. BjørnsenDirectorInnovation Norway Seoul
Have you ever heard of this country?Chong-Gye stream, downtown Seoul (1950s) Chong-Gye stream, downtown Seoul (2000s)From a hopeless country-Japanese colony 1910~1945-Korean War 1950~1953-Extreme poverty(GDP per capita USD60 in 1960s)To a modern industrial state- Achieve democratization & industrialization- Surpass USD 20,000 GDP per capita in 2000s- Modernized manufacturing state and knowledgesociety based on ICT2
Korea and Norway3Source: WikipediaNorway KoreaCapital Oslo SeoulLanguages Norwegian KoreanGovernmentUnitary ParliamentaryConstitutionalMonarchyUnitary PresidentialConstitutional RepublicArea 385,252 km2 100,210km2Polulation 5,009,150 48,875,000 (24th)GDP (nominal) total USD 483.650 billion USD 1.163 trillion (15th)GDP per capita USD 97,254 USD 23,749HDI 0.943 (1st) 0.897 (15th)
UKUSAJapanKoreaChina19C: Ship material (Wood steel)1950s: Shipbuilding method (rivet Block & welding)2000s: Flexible ship design capability2010~: Cheaper labor cost and increasedshipbuilding capacity through government’spromotional policyHistory…North East Asiacovers about 85% ofglobal shipbuilding.on Global Shipbuilding4
Large LNGLarge ContainershipLarge BCVLCCSmall LPGLarge LPGSmall BCSmall ContainershipSmall Vessel Large VesselLowComplexityHighComplexityReview on NEA shipbuildingDrillshipConventionalLNGULCC5Tanker, containers
Korean shipbuilding developmentFoundation1960SGrowth1970~1980 By a government economic development programTake-off1990S Accumulated the advanced technologiesGlobal Leading2000S Profitable growth & global shipbuilding networkingDiversification2010~ Extreme ocean plants and renewable energy business1 High Value Added Ships 2 Green Ship Technology 3 Maritime Offshore Biz6& Future Strategy
• Motivation: Conventional shipbuilding turned to Red Ocean• Types: LNG carriers, large containerships, sophisticated product & chemical tankers• With adding new green ship technologies with international partners• Strong edge on ultra large containership (>10,000TEU) & large LNGC (>200K CBM)• Aim to secure total 40 new LNG ship orders in 2013• Entered into whole LNG value chainHigh value added shipbuildingLNG RVLLNGCLNG FPSOLNG FSRUProductionFacilityLiquefactionFacility LNGCStorage &RegasificationGasFieldEndUser7
• Offshore plants engineering & construction as an EPC contractor• Main types: Fixed platforms, FPSOs, semi-submersible rigs and drillships• Sharply increased Norwegian projects and opportunity for Norwegian suppliers• Shipbuilders tilt toward offshore plants (80% of new order amount in 2013)Maritime Offshore[USD trillion][Biz plan analysis – Order Target]9,6131014,31310,419,529,751015202530350Order status 2012Order plan 2013Order plan from O.D.20138
Collaboration on green shiptechnologiesOpportunitiesNorwegian offshore projects• Qualified NORSOK suppliers• Design package: Rig & OSV• Engineering collaboration: FEED anddetailed topside engineering• Topside safety & risk assessmentservice• Core offshore equipment• Hook-up and installation service• R&D collaboration on subseatechnology development• Hull performance• Engine efficiency/fuel consumption• Co2 emission• Alternative propulsion system• BWTS• Energy saving or energy recyclingdevice• LNGC: CCS, Cryogenic material and coreequipment applicable for ARC-7 iceclass10
Core offshore equipment[Structure/hull outfitting]Mooring winch/windlass, Loading/offloading, Drilling package, Crane[Accommodation]HVAC, AL. modular living quarter[Machinery/process]Gas turbine generator, Gas compressor, Process pump, Produced Water TreatmentSkid (Hydro Cyclone Type)[Pipe & fitting]BWTS, Stainless Pipe (including Duplex), FRP Pipe & Fitting/Flange, Shut Down Value, Control Valve[Electric]Generator, High Voltage Switch Gear, Variable Frequency Converter Drive, Battery& UPS, Solar System, Integrated Central Control System[Fire & safety] Life Boat, Life saving Appliance, Survival Suit, Fire Pump, Fire Detecting System, Gas Detecting System, EDSOpportunities11
UKUSAJapanKoreaChinaDo you remember?1 High Value Added Ships2 Green Ship Technology3 Active Maritime Offshore BizKorea Strategy for the futureIt will be interesting to see future marketcompetition and which country willlead the global market. Also it will be veryinteresting to find Norwegian collaborationwith Korean shipbuilders for the threestrategic areas.12
How to succeed in your business in KoreaKey Points of Business Strategy…. Focus on Core Business Competence with Balanced Business Portfolios In-housed engineering capability Safe First and World Best Quality Flexible Overcome cultural language barriers Establish Long term Business Partnership For Win-Win Relationship with Clients and Partners13
For more contactDooseok.firstname.lastname@example.orgDoo Seok KIMSenior Market AdvisorInnovation Norway SeoulBjørn O. BjørnsenDirectorInnovation Norway SeoulBjorn.Bjornsen@innovationnorway.no
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