Market Intelligence System

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    Market Intelligence System - Presentation Transcript

    1. Market Intelligence System Paul Schumann Glocal Vantage, Inc.
    2. Hierarchy of Information Noise Data Knowledge Wisdom Creativity & Innovation Glocal Vantage, Inc.
    3. Market Intelligence System Glocal Vantage, Inc. Extract Analyze Synthesize Facts Interpretation Strategy
    4. Strategy Tactical Information Requests Preliminary Market Survey Competitor Information Market Information Industry/ Environment Information Data Evaluation Data Organization Market Evaluation Market Strategy Analysis Data Collection Data Needs Market Intelligence Organization Tactical Reports Market Summary Files Market Strategy Report Special Topics Reports Input Output A profile of the role of Market Intelligence Market Summary Application of Web 2.0 Technology Glocal Vantage, Inc.
    5. Market Intelligence System (Data Collection) Web Browsing Book marks Manager RSS Feed Key Bogs & Web Pages RSS Reader Research Blog Content Analysis Review & Selection RSS Feed Keyword Selection RSS Feed Personal Contact Report Repor t RSS Feed Subscribe Glocal Vantage, Inc.
    6. Market Intelligence System (Data Evaluation/Organization) Tag & Rate Data Glocal Vantage, Inc. Data Knowledge Wisdom Ask & Answer Questions Abstract & Provide Access Summarize & Report Blog & Discuss Dialog & Conversation Rate & Report Ask & Answer Questions Blog & Discuss Synthesize & Report
    7. Typical Layout – Framework for MI 2.0 Glocal Vantage, Inc. News Content Ads Blog Forum Video RSS Feed RSS Feed, etc. Photos, Audio, Text, RSS Feeds, etc Members RSS Feed RSS Feeds, Text, etc. Member Pages Optional Notices New Content Brought to Home Page Home Page
    8. Glocal Vantage, Inc.
      • PO Box 161475
      • Austin, TX 78716
      • (512) 632-6586
      • [email_address]
      • www.glocalvantage.com
      • http://incollaboration.com
      • Twitter: innovant2003
      Glocal Vantage, Inc.
    9. Paul Schumann
      • Futurist and innovation consultant
      • Application of web 2.0 to market & strategic intelligence systems
      • Web 2.0 tools & technologies
      • Application of web 2.0 to democratic processes
      • Broad perspectives on the future
      • Services
        • Strategic market research & technology forecasting
        • Intelligence systems consulting
        • Seminars, webinars & presentations
      Glocal Vantage, Inc.
    10. This work is licensed under the Creative Commons Attribution license. You may distribute, remix, tweak, and build upon this work, even commercially, as long as you credit me for the original creation as Paul Schumann, Glocal Vantage Inc, www.glocalvantage.com. Glocal Vantage, Inc.

    + Paul SchumannPaul Schumann, 10 months ago

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