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 Steps to Building a Dynamic Mobile Strategy

Steps to Building a Dynamic Mobile Strategy



Presented at InnoTech Oregon 2013. All rights reserved.

Presented at InnoTech Oregon 2013. All rights reserved.



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  • The last 100 days of being your CTO has been intense! The velocity of change and decision making has been over the top of any measurement that has come before. It's been about listening and developing an appreciation for the needs of customers, maintaining a dialog around expectations, and promoting solutions and services that translate to customer value. This information I am about to share with you are the cornerstones that I believe are important for the City to move forward with what matters most! And, it's a good thing! An organization’s Information Technology and Services group is the core provider of technical information and services that serve as a transformation agent for the City’s business. As such, BTS plays an important role in the design and implementation of various technology related solutions and services to its bureau customers, citizens and external partners. However, the true business value—is not always transparent or understood, especially in an atmosphere of budget cutting. I believe organizations need to invest in technology during times of downsizing because technology is a true force multiplier and enables bureaus to work smarter when other resources are being reduced. Welcome to all of you who are attending today’s Bureau of Technology Services All Hands Meeting. We are fortunate to have both BTS staff and Bureau representatives here today! Ben Berry, Chief Technology Officer City of Portland
  • Marketing strategies related to Subject Area Experts, must take into account the individual's special expertise they represent. This is all about tying into the special KNOWLEDGE EXCHANGE that IT can help make these individuals successful and therefore, the success of the business operation they represent. Explain and action IT CAPABILITIES that will aid the product of service in their eyes. Strive for and report on SERVICE EXCELLENCE that matters most to the organization.
  • Marketing the value of IT has to dominate the market and create a “HIGHER CAUSE” for your organization that will INSPIRE and MOBILIZE customers, employees and shareholders. IT can help build DEFIANT PRODUCT and SERVICE PIPELINES that are cool, compelling products well beyond a place of satisfaction to a place customers thought impossible. IT inspired product and service INNOVATION, DIFFERENTIATION, CONSISTENCY, RELIABILITY, and INTEGRITY can grow our customer base and market share. LISTENING TO THE CUSTOMER through consumer research might just spell how to improve EASE OF DOING BUSINESS with the customer on their terms.

 Steps to Building a Dynamic Mobile Strategy Steps to Building a Dynamic Mobile Strategy Presentation Transcript

  • by Ben Berry, Chief Technology OfficerCity of Portland, Bureau of Technology Services“Transforming and Enablingthe City’s Business”Oregon Convention Center - Portland, OregonBTS
  • Cloud ComputingEfficient and ReliableTrusted PartnersInteroperability4G-LTE Mobile WirelessMAV Public Safety StakeholdersRadio Comms Infrastructure Wireless AccessKnowledge Exchange802.11 N Robust and Secure City Wi-FiCompatible Standards-- City of Portland
  • Solar Turbine UAVDisaster CommunicationsWi-Fi• Long Flight Endurance