Transcript of "Advanced Social Media Strategies: Build Brand, Create Customers and Energize Evangelists"
Advanced Social Media Strategies:Build Brand, Create Customers and Energize Evangelists Presented by: @KentLewis Formic Media, Inc. Twitter: @FormicMedia | FormicMedia.com
Formic BackgroundLaunched in 2008 to service small business & partnersSpecializes in search, social and website development100% of Account Team Google AdWords Certified7 employees & 30+ clientsStrategic partnerships (Microsoft, AlphaGraphics, etc.)Focus on education via monthly Seminar Series
Advanced Social Media AgendaFacebookTwitterLinkedInYouTubeSlideShareQuoraFoursquare
SlideShare: Formic Media Create & optimize profile Upload & optimize slides Utilize for research & sales
Quora: Q&A Ask & answer questions Syndicate to blog & Twitter Secure Best Answers
Foursquare: Check-in/LBS Claim listing & ad Specials Monitor tips & reward Mayor Consider News Page & Badge
SummaryCustomize profiles, using latest tools & techFocus on R&D & customer service via socialOptimize profiles to increase visibility in searchCreate educational “thought leadership” contentDevelop sales-centric content strategiesTest advertising on social all platformsTreat social fans & followers as affinity partners
Questions & AnswersAttend our next Seminar on 5.11: Sales SuccessVisit our SlideShare account for past Seminar presentationsSign up for our monthly email newsletterRead our blog or follow us on Twitter (@FormicMedia)Read articles & white papers in Anvil Resources sectionReach out to us with questions & partner opportunitiesKent Lewis John McPheePresident & Founder Account DirectorFormic Media, Inc.www.FormicMedia.com
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