Part 7: Panel Discussion


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On Thursday 23 February the ETAG: Technology Solutions for Tourism event took place at Pollock Halls, Edinburgh.

The event, organised by ETAG, Interactive Scotland and Scottish Enterprise, followed on from the hugely successful ETAG Technology Solutions in Tourism 2011 and featured leading industry speakers.

In this slidecast, all presenters come together for a Q&A panel discussion.

Published in: Technology, Travel, Business
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Part 7: Panel Discussion

  1. 1. Technology Solutions for Tourism Conference 2012 Thursday 23rd February Panel DiscussionWednesday, 28 March 2012
  2. 2. Panel Discussion  Robin Worsnop, Chair of ETAG & Chief Executive, Rabbies Small Group Tours  Steve Machin, Managing Director, Stormcrowd  Stephanie Rieger, Principal Mobile User Experience Designer, Yiibu  Robbie Parish, Director of Digital and Media VisitScotland  Alan Gibson, Edinburgh Festival Fringe & Gavin Dutch, Kotikan  Hugh Wallace, Head of Digital Media National Museums ScotlandWednesday, 28 March 2012
  3. 3. “Do you have any insight into the comfort that people have in using their credit card on a mobile phone?”Wednesday, 28 March 2012
  4. 4. “I was just wondering about secure payment gateways. The likes of Secure Trading or Streamline? Is this a method to use rather than Paypal?”Wednesday, 28 March 2012
  5. 5. “Question to Hugh. We’re all talking about this wonderful technology - apps, mobile, etc, then we go to the Museum of Scotland and it doesn’t have WIFI. Why not?”Wednesday, 28 March 2012
  6. 6. “There’s been quite a bit of talk about the various advantages and disadvantages of native smart phone applications versus just using the internet or a mobile set on the web. Is the web likely to get better in the near future? I’m thinking particularly about HTML5 coming out with the added functionality that it gives.”Wednesday, 28 March 2012
  7. 7. “You wouldn’t think that it’d be a hard job in late October every year, to get Christmas menus from people, but it is. If Robbie and his team do everything they say they’re going to do, that’s only half the job. The tourism industry has to get behind it and supply Visit Scotland with relevant data. Can I ask everyone here to do that and to evangelise for that and tell every tourism provider that you know, that they’ve got to make this work for Visit Scotland and for Scotland.”Wednesday, 28 March 2012
  8. 8. “What kind of impact are user generated content and TripAdviser going to have on your business as things move forward, rapidly as they are?”Wednesday, 28 March 2012
  9. 9. Audio, video and slidecast production for ETAG by creative content communications company Inner Ear:, 28 March 2012