Inner Ear: Creative Content Communications

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Creative content communications company Inner Ear provide production, promotion, training and consultancy services, develop our own projects and activate campaigns in social media.

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Inner Ear: Creative Content Communications

  1. 2. We’re Inner Ear <ul><li>We’re creative in our approach </li></ul><ul><li>To producing branded content </li></ul><ul><li>And using it in social media communications </li></ul><ul><li>to engage with, and learn from, audiences </li></ul>
  2. 3. Spread the Word <ul><li>We use real people’s real words to tell authentic </li></ul><ul><li>candid stories that people want to hear , see and read </li></ul>
  3. 4. Social Stories <ul><li>We learn from people , find out what they’re interested in and passionate about and use the content we create to communicate ideas and messages about brands and plans </li></ul>
  4. 5. Content Creation <ul><li>We produce podcasts and streams </li></ul><ul><li>write and edit blogs </li></ul><ul><li>film and edit videos </li></ul><ul><li>and work with graphics and photos </li></ul>
  5. 6. Communication <ul><li>Social media isn’t just about marketing , it’s about learning and engaging . We combine readily available online services to communicate with audiences . </li></ul><ul><li>We position the content we create on the most appropriate platforms , use it to engage with people in networks and measure results using a suite of social tools </li></ul>
  6. 7. Campaign Planning <ul><li>To help our clients get the most out of using content to communicate with people through social media , </li></ul><ul><li>we devise , develop and deliver campaign plans </li></ul><ul><li>with clearly defined objectives , coherent strategy , tactical engagement and step by step guides to operation and activation </li></ul>
  7. 8. Creative Consultancy <ul><li>Inner Ear works with people to help them learn about social media engagement and communication , internet marketing and digital media production . </li></ul><ul><li>Ask us about our current series of workshops or the bespoke training we provide. </li></ul>
  8. 9. Current Projects <ul><li>Right now we are : </li></ul><ul><li>Producing a series of interactive audio walking tours </li></ul><ul><li>Managing engagement for social communities </li></ul><ul><li>Creating content for consumer brands </li></ul><ul><li>Documenting conferences, concerts and seminars </li></ul><ul><li>Curating conventions, capturing content and communicating ideas </li></ul><ul><li>Consulting on, planning and evaluating social media campaigns </li></ul><ul><li>Celebrating the tenth anniversary of our highly acclaimed internet radio station, Radio Magnetic </li></ul>
  9. 10. Clients <ul><li>We’re currently working with: </li></ul><ul><li>KILTR (a new social network for the Scottish diaspora) </li></ul><ul><li>Tennent’s Lager and Material Marketing and Communications </li></ul><ul><li>Royal Scottish Academy of Music and Drama </li></ul><ul><li>Glasgow Jazz Festival , Hebrides Ensemble and Chemikal Underground </li></ul><ul><li>Scottish Music Industry Association </li></ul><ul><li>Interactive Scotland , Scottish Enterprise and Social Media Week </li></ul><ul><li>Destination Edinburgh Marketing Alliance and Edinburgh Festival Fringe </li></ul><ul><li>Architecture and Design Scotland and ISIS </li></ul><ul><li>Pharmacells , MyMindMyWay.com and Wellness and Health Innovation </li></ul>
  10. 12. Contact and Resources <ul><li>innerear.co.uk </li></ul><ul><li>twitter.com/innerearuk </li></ul><ul><li>facebook.com/innerearuk </li></ul><ul><li>slideshare.net/innerear </li></ul><ul><li>issuu.com/innerear </li></ul><ul><li>innerear.posterous.com </li></ul><ul><li>vimeo.com/innerear </li></ul><ul><li>innerear.tumblr.com </li></ul><ul><li>delicious.com/innerear </li></ul><ul><li>Dougal Perman (director): [email_address] </li></ul><ul><li>Andy McColgan (production): [email_address] </li></ul><ul><li>Anny Deery (communications): [email_address] </li></ul>
  11. 14. Radio Magnetic <ul><li>Established March 2001 </li></ul><ul><li>The UK’s longest running internet radio station </li></ul><ul><li>Streamed, podcast, on demand </li></ul><ul><li>Alternative , underground independent music </li></ul><ul><li>radiomagnetic.com </li></ul>

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