With the holiday season nearing, is your app monetization strategy geared up to get the most out of your users? Crafting an effective monetization strategy involves understanding and influencing your user's lifetime value (LTV).
In this 1 hour webinar, you'll learn:
What is LTV and how to apply it to your app business effectively -- metrics that you need to monitor and measure constantly.
How to go beyond analytics & metrics -- apply advanced user segmentation to design clever strategies that can help you engage and monetize your users better.
Some ideas to increase your app's monetization this holiday season.
This session is led by Pratik Shah, Product Manager at InMobi.