If you can't measure it, you can't improve it and you can't prove your return on investment. Join us for a session highlighting the power of ad tracking within your mobile campaigns. With multiple tracking points in your mobile campaigns you'll be able to:
- Know where users are coming from to capture more precise targeting
- Enable campaign optimization so that you get the most value from your campaigns
- Know the most valuable customer segments to hone in on the right audience
- Track against campaign goals to report progress, conversion and brand lift
In this webinar, we'll demonstrate how InMobi Ad Tracker can solve these problems and help you get the most out of your mobile ad spend.
This session is led by François Deschênes, Product Manager for InMobi.