Media Industry
AS 90599
Demonstrate understanding of a specific media industry

Achievement
Explain how a specific media industry is
organised and controlled.
Achievement with Merit
Analyse how a specific media industry is
organised and controlled.
Achievement with Excellence
Analyse perceptively how a specific media
industry is organised and controlled.

Definitions of Industry
the people or the organized
companies engaged action of making of
in a particular kind goods and ser vices
of commercial for sale
enterprise

Movie Industry: What is it?

Film Industry: Hollywood

Film Industry: Hollywood
The Hollywood film industry is an
amalgamation of technological and
commercial institutions of filmmaking. It
generally consists of film production
companies, film studios, cinematography, film
production, screenwriting, pre-production,
post production, film festivals, actors,
directors, and film personnel.

Levels of achievement
Explain: clarify with Analyse Perceptively:
reasons. Why? How? personal conclusions/
insights drawn from
Analyse means a their analysis, ability to
detailed examination evaluate significance
that could include and/or relevance and
carrying the study to the ability to construct
wider implications. and sustain a clear and
So what? coherent argument

Features Industry commercial
structure considerations
and
ownership
Market
technologies Demands
Industry
Talent Practices
government,
industry
regulations
& standards

Big Questions
Consider the NATURE of the industry and the
ways in which the different features
influence this industry What is it? Why?
What issues are important to the industry
that could create points for discussion, debate
or analysis? So what?
Create questions or discussion points around
these. Find evidence to support the
arguments.

Feature: Industry
Structure and
Ownership
What is the nature of this Industry?
Who controls it?
How big is it?
What is it exactly?
What effect does this have on the
nature of the films offered?
What is available and how?
NZ Film

Organisation and control
Box Office Mojo
NZ Film
Finance
Money http://www.nzfilm.co.nz/
Commercial FilmCatalogue/Statistics.aspx
considerations http://www.boxofficemojo.com/

Hollywood Money
I am Legend: Trailers: Need for promotion
http://tinyurl.com/yaayblq
How movie marketing works:
http://tinyurl.com/ydc95zm
Link to MGM potential
Link to NYT Box office flows bankruptcy
http://tinyurl.com/yanpqdu
http://tinyurl.com/363q6r
Also try my Delicious links:
http://delicious.com/teachermap/hollywood

New Zealand money
Feature: Market demand
and commercial
considerations

Feature: Government, Industry
regulation and Control
Role of NZfilm Commission: What is it??
Try their site: http://www.nzfilm.co.nz/

This ppt is a reworked version of the one I did at
inmedia 09 at Christchurch NZ
You had to be there to get the gist of it, as it was a
conversation bet ween myself and Jeremy Macey
from the NZ film Commission
I have put in all the internet links as I have saved
this as a PDF rather than a PPT
However the general discussion about Industry and
the Level 3 Achievemnt Standard is apparent in the
slides.
Enjoy
Josephine Maplesden
maplesjb@hghs.school.nz