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Brad Jenson - Social Lead Gen

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Basic Track - ICON14

Basic Track - ICON14


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  • 1. The Ultimate Event for Small Business Success. Social Lead Gen Brad Jenson VP, GroSocial @brjenson Use a Facebook Promo to Get More Fans that Become Customers
  • 2. The Ultimate Event for Small Business Success. Social Media Reality Check
  • 3. The Ultimate Event for Small Business Success. VS.
  • 4. The Ultimate Event for Small Business Success.
  • 5. The Ultimate Event for Small Business Success.
  • 6. The Ultimate Event for Small Business Success.
  • 7. The Ultimate Event for Small Business Success.
  • 8. The Ultimate Event for Small Business Success.
  • 9. The Ultimate Event for Small Business Success.
  • 10. The Ultimate Event for Small Business Success.
  • 11. The Ultimate Event for Small Business Success. Value $100 per pair of shoes X 3 pair per year X 6 friends = $1,800/year
  • 12. The Ultimate Event for Small Business Success. Why Do You Login? A Deeper Dive
  • 13. The Ultimate Event for Small Business Success. Why Do You Login?
  • 14. The Ultimate Event for Small Business Success. Why Do You Login?
  • 15. The Ultimate Event for Small Business Success. Why Do You Login?
  • 16. The Ultimate Event for Small Business Success. Why Do You Login?
  • 17. The Ultimate Event for Small Business Success. Why Do You Login?
  • 18. The Ultimate Event for Small Business Success. Competition?
  • 19. The Ultimate Event for Small Business Success. Entertainment Through Giveaways & Promotions
  • 20. The Ultimate Event for Small Business Success. Attention Through Promotions
  • 21. The Ultimate Event for Small Business Success. Sharing is Special
  • 22. The Ultimate Event for Small Business Success. We Love Referrals
  • 23. The Ultimate Event for Small Business Success. Step by Step Before Giveaway
  • 24. The Ultimate Event for Small Business Success. Promo Theme
  • 25. The Ultimate Event for Small Business Success. Know Your Target Audience
  • 26. The Ultimate Event for Small Business Success. Giveaway Item Selection
  • 27. The Ultimate Event for Small Business Success. Giveaway Item Selection
  • 28. The Ultimate Event for Small Business Success. Remember?...Good Enough to Share
  • 29. The Ultimate Event for Small Business Success. Giveaway Example “Before I started, my traffic was coming from all over the place. Suddenly my income has tripled and 93 percent of my business now comes from Facebook…”
  • 30. The Ultimate Event for Small Business Success. Giveaway Example
  • 31. The Ultimate Event for Small Business Success. Tab Creation
  • 32. The Ultimate Event for Small Business Success. Timeline cover
  • 33. The Ultimate Event for Small Business Success. Before Giveaway
  • 34. The Ultimate Event for Small Business Success. Before Giveaway
  • 35. The Ultimate Event for Small Business Success. Anticipation in Action
  • 36. The Ultimate Event for Small Business Success. Step by Step During the Giveaway
  • 37. The Ultimate Event for Small Business Success. Promote Your Promotion
  • 38. The Ultimate Event for Small Business Success. Art of Writing Copy
  • 39. The Ultimate Event for Small Business Success. During The Giveaway
  • 40. The Ultimate Event for Small Business Success.
  • 41. The Ultimate Event for Small Business Success. During The Giveaway
  • 42. The Ultimate Event for Small Business Success.
  • 43. The Ultimate Event for Small Business Success. During The Giveaway
  • 44. The Ultimate Event for Small Business Success.
  • 45. The Ultimate Event for Small Business Success. During The Giveaway
  • 46. The Ultimate Event for Small Business Success.
  • 47. The Ultimate Event for Small Business Success. During The Giveaway- Partners
  • 48. The Ultimate Event for Small Business Success. Step by Step After the Giveaway
  • 49. The Ultimate Event for Small Business Success. After the Giveaway
  • 50. The Ultimate Event for Small Business Success. After the Giveaway
  • 51. The Ultimate Event for Small Business Success. After the Giveaway
  • 52. The Ultimate Event for Small Business Success. After the Giveaway
  • 53. The Ultimate Event for Small Business Success. Putting It All Together
  • 54. The Ultimate Event for Small Business Success.
  • 55. The Ultimate Event for Small Business Success.
  • 56. The Ultimate Event for Small Business Success. Thank You