Social   Media   Marketing By : Ankur Patel CEO,Infotrex Services Pvt.Ltd Mobile:+91-937-613-3927  USA:+1-313-447-1275
 
<ul><li>What is Social Media ? </li></ul><ul><li>Social Media Marketing  is nothing but  talking/expressing   your  ideas ...
Social  Media  Marketing
<ul><li>All social media websites share 3 main characteristics : </li></ul><ul><li>Public or semi-public  profiles  for us...
Social Media Sites
Basic qualities & software tools for Social Media Marketing <ul><li>You Need : </li></ul><ul><li>5 Qualities   as a Person...
Which Qualities are Essential to become successful in Social Media Marketing? <ul><li>5 Qualities as a Person: 1.  Talkati...
Tools you need to be successful for Social Media Marketing? <ul><li>Personal Blog Web-Site  (Word Press is the best choice...
<ul><li>Talkative nature as a Person </li></ul><ul><li>If you are not  talkative by nature , your brain is not  very activ...
<ul><li>2.   Good English or even any language) Writing Skill </li></ul><ul><li>If you don’t express your  ideas/thoughts ...
Let’s Talk about the Qualities <ul><li>3. Good Observation Power </li></ul><ul><li>Its  important  to have  good observati...
Let’s Talk about the Qualities <ul><li>4. Very good reading skills on various topics </li></ul><ul><li>Before you write, y...
Let’s Talk about Software Tools <ul><li>Personal Blog Web-Site  </li></ul><ul><li>(Word Press is the best choice) </li></u...
Let’s Talk about Software Tools <ul><li>2. Bulk Email Marketing System  (SmartEmailMarketingSolution.com is the best choic...
Let’s Talk about Software Tools <ul><li>3. Bulk SMS Marketing System (SmartSMSMarketing.com is the best choice) </li></ul>...
<ul><li>4. Registration on Social Media sites. </li></ul><ul><li>Facebook .com, LinkedIn .com, youtube .com, </li></ul><ul...
Let’s Talk about Software Tools <ul><li>5. Registration on Ping.fm </li></ul><ul><li>Ping.fm is a  simple  and   FREE  ser...
You Can’t ignore Because….. ? 1.  Everyone  is  Using it  2.  Social Media is  Gaining Trust  3.  It’s  Still Growing   4....
<ul><li>Low-cost/high returns   </li></ul><ul><li>The  audience  is  limitless  </li></ul><ul><li>Target markets   </li></...
Advantages of Social Media <ul><li>•  Democratization  of media. •  Relationships  and  conversation . • Creativity and  r...
Progress Of Social Media Marketing
Explosive Growth
In  Social Networking  from  April 2006 to April 2007   Facebook grew  2424%, YouTube grew  616%,  MySpace grew  135%
What  Ankur Patel has achieved… <ul><li>Ankur is  writing Blogs/Articles  since 2001 –  </li></ul><ul><li>its been  more t...
901  quality connections on  Facebook.com
500  quality  connections  on  LinkedIn.com
Lets Talk about Business!!! <ul><li>Ankur Patel  has  won trust of many friends ,  colleagues  & people  Online/Offline  b...
Social Media Marketing FAQs <ul><li>What are the benefits of social media marketing? </li></ul><ul><li>How can I measure R...
<ul><li>Is it necessary to create small videos & presentations for social media marketing? </li></ul><ul><li>How can I mak...
Contact Information  Ankur PateL   CEO ,Infotrex Services Pvt. Ltd.   304, Aarohi Complex,    Near RasRanjan Sweet Mart,  ...
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Social Media Marketing - Introduction by Ankur PateL

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Social Media Marketing - Introduction by Ankur PateL

  1. 1. Social Media Marketing By : Ankur Patel CEO,Infotrex Services Pvt.Ltd Mobile:+91-937-613-3927 USA:+1-313-447-1275
  2. 3. <ul><li>What is Social Media ? </li></ul><ul><li>Social Media Marketing is nothing but talking/expressing your ideas or thoughts or products or services electronically (text /images/video) on popular social sites. </li></ul><ul><li>Social Media Marketing is helps in building relationships between the customers and business owners and other people of their staff. </li></ul><ul><li>Social Media is an umbrella term that defines the various activities that integrate technology , social interaction , and the construction of words , pictures , videos and audio. </li></ul>
  3. 4. Social Media Marketing
  4. 5. <ul><li>All social media websites share 3 main characteristics : </li></ul><ul><li>Public or semi-public profiles for users. </li></ul><ul><li>Members connect with one another because they have some sort of shared interest. </li></ul><ul><li>Members can view and connect with other individuals (friends or friends of friends). </li></ul>
  5. 6. Social Media Sites
  6. 7. Basic qualities & software tools for Social Media Marketing <ul><li>You Need : </li></ul><ul><li>5 Qualities as a Person </li></ul><ul><li>5 Software Tools/Websites </li></ul>
  7. 8. Which Qualities are Essential to become successful in Social Media Marketing? <ul><li>5 Qualities as a Person: 1. Talkative nature as a Person 2. Good English Writing Skill 3. Good Observation Power 4. Very good reading skills on various topics 5. Love to shoot photos & videos </li></ul>
  8. 9. Tools you need to be successful for Social Media Marketing? <ul><li>Personal Blog Web-Site (Word Press is the best choice) </li></ul><ul><li>2 . Bulk Email Marketing System </li></ul><ul><li>(SmartEmailMarketingSolution.com is the best choice) </li></ul><ul><li>3. Bulk SMS Marketing System </li></ul><ul><li>(SmartSMSMarketing.com is the best choice) </li></ul><ul><li>Registration on Facebook.com, LinkedIn.com, Orkut.com Youtube.com, Slideshare.com, Scribd.com, Twitter.com </li></ul><ul><li>5. Registration on Ping.fm </li></ul>2. 5 Software Tools/Websites:
  9. 10. <ul><li>Talkative nature as a Person </li></ul><ul><li>If you are not talkative by nature , your brain is not very active to talk or produce thoughts . </li></ul><ul><li>That means, you will be less likely to write about your thoughts and even talk with other person . </li></ul><ul><li>You even have to have skills to talk to strangers and make them friends </li></ul>Let’s Talk about the Qualities of Person
  10. 11. <ul><li>2. Good English or even any language) Writing Skill </li></ul><ul><li>If you don’t express your ideas/thoughts in English or even any language writing, then you will not be read or heard and you cannot communicate effectively or influence others . </li></ul><ul><li>English Writing with some creative touch is the MOST IMPORTANT skill </li></ul>Let’s Talk about the Qualities
  11. 12. Let’s Talk about the Qualities <ul><li>3. Good Observation Power </li></ul><ul><li>Its important to have good observation power to bring creativity in your writing as well as bring fresh perspective about the topics which you may write in your blog/article. </li></ul>
  12. 13. Let’s Talk about the Qualities <ul><li>4. Very good reading skills on various topics </li></ul><ul><li>Before you write, you have to read a lot, gets lots of data/information as input + process it in your mind (give some personal touch)and produce interesting output in Blog/Article etc. </li></ul><ul><li>5. Love to shoot photos & videos </li></ul><ul><li>People love to watch small videos & interesting photos on Internet & in Email .This can make a blog post or any article very colorful & interesting. </li></ul><ul><li>For larger audience You do not need to be professional level photo grapher or video grapher. . </li></ul>
  13. 14. Let’s Talk about Software Tools <ul><li>Personal Blog Web-Site </li></ul><ul><li>(Word Press is the best choice) </li></ul><ul><li>Its essential to give a personal touch to your own Blog by writing your interest & industry specific news/personal experience/opinions </li></ul><ul><li>SEO friendly Blog and easy to use Blog system is essential and Word Press gets 1000% for it. </li></ul>
  14. 15. Let’s Talk about Software Tools <ul><li>2. Bulk Email Marketing System (SmartEmailMarketingSolution.com is the best choice) </li></ul><ul><li>Sending Bulk Emails , Professional Emails , Interesting Relevant Emails and Personalized Emails are essential to keep in touch with friends , relatives , customers & prospective customers . </li></ul>
  15. 16. Let’s Talk about Software Tools <ul><li>3. Bulk SMS Marketing System (SmartSMSMarketing.com is the best choice) </li></ul><ul><li>Most teenagers & youngsters use mobile phones a lot. </li></ul><ul><li>Sending short messages is a brand building activity. </li></ul>
  16. 17. <ul><li>4. Registration on Social Media sites. </li></ul><ul><li>Facebook .com, LinkedIn .com, youtube .com, </li></ul><ul><li>Twitter .com, Orkut.com </li></ul><ul><li>Slideshare .com – Very popular PowerPoint Slide sharing website </li></ul><ul><li>Scribd .com – Very popular Word/PDF document sharing website </li></ul>Let’s Talk about Software Tools
  17. 18. Let’s Talk about Software Tools <ul><li>5. Registration on Ping.fm </li></ul><ul><li>Ping.fm is a simple and FREE service that makes updating your social networks a snap! </li></ul>
  18. 19. You Can’t ignore Because….. ? 1. Everyone is Using it 2. Social Media is Gaining Trust 3. It’s Still Growing 4. When One Social Network Falls , Another Rises 5. It’s Fast 6. Cost Efficient for Companies 7. It’s Passionate 8. It’s Free 9. Social Media is Versatile 10.The Internet is Social
  19. 20. <ul><li>Low-cost/high returns </li></ul><ul><li>The audience is limitless </li></ul><ul><li>Target markets </li></ul><ul><li>Natural traffic </li></ul><ul><li>More time is being spent on the internet , on both computers and phone </li></ul><ul><li>Better search engine results   </li></ul><ul><li>It complements other efforts </li></ul><ul><li>Information & sharing is immediate </li></ul><ul><li>It has viral potential </li></ul><ul><li>The next generation is the technology generation </li></ul>10 Reason why SMM ?
  20. 21. Advantages of Social Media <ul><li>• Democratization of media. • Relationships and conversation . • Creativity and re-mix culture . • Embrace your passion and identity . • Community , sharing , and connecting . • Increase transparency in government and organizations. </li></ul>
  21. 22. Progress Of Social Media Marketing
  22. 23. Explosive Growth
  23. 24. In Social Networking from April 2006 to April 2007 Facebook grew 2424%, YouTube grew 616%, MySpace grew 135%
  24. 25. What Ankur Patel has achieved… <ul><li>Ankur is writing Blogs/Articles since 2001 – </li></ul><ul><li>its been more than 9 years – Blog posts are available on company web-site: www.infotrex.com as well as www.ankurpatel.com </li></ul><ul><li>As of Nov.30,2010 , Ankur is having more than – - 175 Videos on Youtube.com - 200 Blog Posts using Word Press - 500 quality connections on LinkedIn.com </li></ul><ul><li>- 901 quality connections on Facebook.com </li></ul><ul><li>- 150 quality connections on Orkut.com - 30 documents/presentations on Slideshare.com, Scribd.com </li></ul>
  25. 26. 901 quality connections on Facebook.com
  26. 27. 500 quality connections on LinkedIn.com
  27. 28. Lets Talk about Business!!! <ul><li>Ankur Patel has won trust of many friends , colleagues & people Online/Offline both </li></ul><ul><li>That trust has converted into respect for Mr. Ankur Patel from many friends/clients & thousands of dollars business for his outsourcing software company – Infotrex Services Pvt. Ltd. </li></ul>
  28. 29. Social Media Marketing FAQs <ul><li>What are the benefits of social media marketing? </li></ul><ul><li>How can I measure ROI if I invest in social media marketing campaign? </li></ul><ul><li>Should I hire a single person who knows all about social media marketing? </li></ul><ul><li>How much time I should spend everyday for doing my own social media marketing? </li></ul><ul><li>How do I know if social media marketing is really helpful for my business or not? </li></ul><ul><li>Is it necessary to have email marketing system in place for social media marketing? </li></ul>
  29. 30. <ul><li>Is it necessary to create small videos & presentations for social media marketing? </li></ul><ul><li>How can I make friends(who are strangers to me) on social media websites? </li></ul><ul><li>Can I really trust someone else to do my social media marketing? </li></ul><ul><li>Is it necessary to have my own blog website? </li></ul><ul><li>How often I should post blogs/articles for social media marketing? </li></ul><ul><li>I am not talkative by nature or don’t know how to write in english, what can I do? </li></ul><ul><li>I do not write many articles/news on internet, what can I do? </li></ul>Social Media Marketing FAQs
  30. 31. Contact Information Ankur PateL CEO ,Infotrex Services Pvt. Ltd. 304, Aarohi Complex, Near RasRanjan Sweet Mart, Vijay Char Rasta, Navrangpura,Ahmedabad 380009 Phone Numbers: USA : +1- 313 - 447- 1275 India : 011-91-9376133927 Lets Get Social: http:// in.linkedin.com/in/ankurpatelinfotrex http://www.facebook.com/ankurpatel78 Lets be in touch through Chat: Yahoo:ankurpateL78 MSN: [email_address] AOL:phpseoguru Skype:phpseoguru Thanks for your time Thanks a lot & Wish you Good luck!!!
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