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  • Issues: public/private tagging conventions: topic, location, people, mood, music
  • In May 2007UMBC Ebiquity Grou (http://ebiquity.umbc.edu/) reported Twitter had100,000 users and was doubling every month, averaging 16,500 tweets/hour with peak use on Mondays. Twitter hit 75 million accounts in January 2010.
  • In May 2007UMBC Ebiquity Grou (http://ebiquity.umbc.edu/) reported Twitter had100,000 users and was doubling every month, averaging 16,500 tweets/hour with peak use on Mondays. Twitter hit 75 million accounts in January 2010.
  • In May 2007UMBC Ebiquity Grou (http://ebiquity.umbc.edu/) reported Twitter had100,000 users and was doubling every month, averaging 16,500 tweets/hour with peak use on Mondays
  • In May 2007UMBC Ebiquity Grou (http://ebiquity.umbc.edu/) reported Twitter had100,000 users and was doubling every month, averaging 16,500 tweets/hour with peak use on Mondays The researchers found that the majority of conference attendees already had a Twitter account (95.1%) and many of those who did actively used it to tweet during the conference (67.5%). 74.1% of the attendees send between 11 and 20 messages per day and 51.2% discussed topics via @ replies and DMs. As to what the conference goers shared, it was discovered that nearly half the tweets were simple plain text messages while tweets with links to web sites only accounted for 10% of the messages. In other words, the Twitterers were using the medium to share the information they were learning at the present moment.
  • In May 2007UMBC Ebiquity Grou (http://ebiquity.umbc.edu/) reported Twitter had100,000 users and was doubling every month, averaging 16,500 tweets/hour with peak use on Mondays
  • Library events – Let people know what’s going on. Having a movie night in the library? Let people know. Having a chili cookoff? Get the word out! Links to articles, videos, etc. – If you come across web content that would be relevant or helpful to your patrons, tweet it. You can even tweet things marginally related if you think your patrons would respond favorably. Twitter is great for sending links. And don’t forget to use a link shortener like bit.ly or tinyurl . Solicit feedback – Twitter is made for conversations, so feel free to ask questions of your followers. Ask things that you actually want to know about and that you are prepared to act upon though. Don’t ask, “should the library stay open until midnight?” unless you’re prepared to do something with their responses. New additions to your collection - Got some new books? Added a database recently? Tweet it up! People might not know about your additions unless you tell them. Twitter can be helpful for informing patrons about new resources. Marketing - get the word out about how great your library is! Libraries and librarians do some pretty awesome stuff, but people don’t always see it. Let people know you just created a new tutorial or that you had over 150,000 visits last year. Don’t worry about tooting your own horn a little bit, just not all the time. Answer questions - in the example below I noticed someone was working on a paper and simply sent them a link, you’d be surprised how powerful that can be.
  • Key Questions: What do you want to get out of it? Why are you setting it up? Who’s going to maintain the account? Who’s going to answer tweets? Who do you plan to connect with?

Transcript

  • 1. R U A Twit?
      • Presented for SEMLS by
      • Beth Gallaway
      • May 2010
  • 2.  
  • 3. Objectives
    • Define the value of microblogging applications;
    • Create and use a Twitter account;
    • Discover resources to decipher vocabulary and abbreviations used with Twitter and SMS/text messaging;
    • Apply best practices of the Twitterati; and
    • Brainstorm ways to Twitter at the library.
  • 4. Growth Stats “ The Current State of Twitter.” Mashable. March 24, 2010. http://mashable.com/2010/03/18/twitter-infographic/
  • 5. Retention Stats “ The Current State of Twitter.” Mashable. March 24, 2010. http://mashable.com/2010/03/18/twitter-infographic/
  • 6. Tweet Stats “ The Current State of Twitter.” Mashable. March 24, 2010. http://mashable.com/2010/03/18/twitter-infographic/
  • 7. User Stats “ The Current State of Twitter.” Mashable. March 24, 2010. http://mashable.com/2010/03/18/twitter-infographic/
  • 8. Similar Applications
    • FourSquare www.foursquare.com
    • Jaiku www.jaiku.com
    • MoodMill www.moodmill.com/
    • Plurk www.plurk.com
  • 9. Sign up for FREE
    • 1. Go to www.twitter.com
    • 2. Click “Join Now”
    • 3. Complete the form
  • 10. What to Post
    • Tell the world what you are:
    • Doing
    • Seeing
    • Reading
    • Listening to
    • Viewing
    • OR
    • Respond to a friend!
  • 11. What NOT to Post Inman, Matthew. “Ten Things You Need To Stop Tweeting About.” The Oatmeal . http://theoatmeal.com/comics/twitter_stop. 2010.
  • 12. How to Post
    • Web
    • SMS
    • IM
    • Firefox AddOn
  • 13. Sample Posts
  • 14. Librarians That Tweet
    • Beth Gallaway
    • Karen Schnieder
    • Linda Braun
    • Michael Stephens
    • Meredith Farkas
    • Steven Cohen
  • 15. What’s the Value?
  • 16. 6 Things For Libraries To Tweet About
    • Library Events
    • Links to web content
    • Feedback Requests
    • Collection Acquisitions
    • Marketing
    • Answers to Questions
    Burkhardt, Andy. “6 Things Libraries Should Tweet.” Information Tyrannosaur. http://andyburkhardt.com/2009/07/27/six-things-libraries-should-tweet/. July 27, 2009.
  • 17. Libraries/Library Organizations
    • ALA
    • ADA Community Library
    • Cleveland Public Library
    • Lunar & Planetary Institute Library
    • UIUC Undergrad
    • YALSA
  • 18. Effective Tweeting
    • Use filters
    • Set goals
    • Timing is key
    • Manage with apps
    • Go mobile
    • Share info/be helpful
    • Understand Twitter
    Sutton, Wayne. “7 Habits of Highly Effective Twitterers.” Mr. Tweet. May 21, 2009. http://blog.mrtweet.com/7-habits-of-highly-effective-twitterers-wayne-sutton
  • 19. Friend Beth!
    • Log in to Twitter
    • Go to www.twitter.com/infogdss29
    • Click “Follow”
  • 20. How Not To Tweet King, David Lee. “How Not to Tweet” July 21, 2009. http://www.davidleeking.com/2009/07/21/how-not-to-tweet/
  • 21. Thank You!
    • Slides & Handouts http://infogdss.wordpress.com
    • Links http://www.delicious.com/ informationgoddess29/twitter More! http://informationgoddess.info [email_address] http://www.twitter.com/infogdss29