Innovation and Competitive Differentiation                   with Data Dynamics                                           ...
Soumendra Mohanty: Profile                                                                                  A Selection of...
The Value of Information Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Deliver...
There is an Explosion in Data and RealWorld Events                                                                        ...
Data is becoming part of everyindustry and business function…  Big Data is top of mind for virtually every industry, impac...
Business Expectations:    Maximize Return on Data                                                                      Val...
What are the Industry usecases?Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance D...
What Innovations we areseeing in this space?Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High ...
The Data Driven Organization                                 Treat data as a strategic asset, seek to                     ...
The Value of Information Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Deliver...
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Information excellence 2012feb_accenture_soumendra mohanty_innovation with data dynamics

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Information Excellence 2012 Spring Summit "DATA DYNAMICS" Innovation with Data, Soumendra Mohanty, Accenture

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Information excellence 2012feb_accenture_soumendra mohanty_innovation with data dynamics

  1. 1. Innovation and Competitive Differentiation with Data Dynamics Soumendra Mohanty Information Excellence Summit Feb 25th, 2012 Bangalore http://Informationexcellence.wordpress.comCopyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
  2. 2. Soumendra Mohanty: Profile A Selection of Experiences: Background:  Large US Investment Bank – Partnered with client to architect and implement Basel II DW and Risk Reporting solution. Ongoing workSoumendra Mohanty is a Partner and leads Accenture’s Global involves defining strategic directives for AML implementation, KYCInformation Management Services practice. Analytics, KYT Analytics.Skills Summary Soumendra is an expert within the Information Management area,  Large US Global Bank – Basel II Data Mart. Acted as a Business focusing primarily on BI architectures, data warehouse, Intelligence (BI) subject matter expert (SME). In his role as BI SME, Mr. CRM/Customer Insight, MDM, Analytics and PCM solutions. He is Mohanty was responsible for architecting, defining deliverable and work experienced in leading project teams through the lifecycle of a plan direction, sharing relevant industry experience. project, and has successfully helped sell and delivered BI and DW projects in multiple industries, including products, CPG, brokerage,  Large Retail Chain – Enterprise Warehouse Roadmap, Consumer banking, telecommunications, and retail. Analytics, MDM implementation. Was the Technical Architect and SME for Soumendra has authored several books on data warehousing and creating and operationalizing the ETL framework for data integration across Analytics and published numerous journals in DM Review. He the enterprise business functions. The framework interfaced with various recently authored a book, A Practical Guide to Data Warehousing operational systems. The EDW was built on an application architecture that Design and Implementation published by Tata McGrawHill. consisted of Teradata, Informatica, BO and SAS. He has also presented in numerous international forums.  Large Pharma Company - Enterprise Warehouse Roadmap and MDMEducation implementation. Was the Lead Architect and SME for creating andSoumendra holds a Masters degree in Computer Application. Industry Expertise: operationalizing the ETL framework for data integration across the Functional Expertise: enterprise business functions. The framework interfaced with various  Basel II BI Architecture  Consumer Packaged Goods operational systems. The EDW was built on an application architecture that Data Warehouse  Pharma consisted of Teradata, Informatica, SAS. CRM/Customer Insight  Retail Supply Chain Analytics  Brokerage  Financial Services Company – Customer Insight & Marketing DW. As the Marketing Insights  Banking delivery lead, Mr. Mohanty managed a delivery team of 260+ resources and Commercial Intelligence  Telecommunications was responsible for driving the following technical and business outcomes: MDM  Insurance  1000+ daily high performance ETL streams CDI  Logical, physical, and business models in Oracle  End-user reporting capabilities (Canned, Ad-hoc, and OLAP)  Increase in Marketing effectiveness, while reducing costs Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
  3. 3. The Value of Information Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
  4. 4. There is an Explosion in Data and RealWorld Events 4 Billion Internet users by 2012 1.3 Billion RFID tags in 2005 30 Billion RFID today 4.6 Billon Mobile Phones World Wide Capital marketdata volumes grew Twitter process 1,750%, 2003-06 7 terabytes of data every day World Data Centre for Facebook Climate process 10 terabytes of 220 Terabytes of Web data data every day 9 Petabytes of additional dataCopyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
  5. 5. Data is becoming part of everyindustry and business function… Big Data is top of mind for virtually every industry, impacting core business processes. Resources Upstream Oil & Gas companies Health monitor 40K sensors per asset Electronic health records, home (combined with 4d seismic health monitoring, telehealth, imagery) to drive real-time and new medical imaging production operations and devices drive data deluge in a maintenance & reliability connected health world. programs. Public Sector Retail USPS applies unique barcodes Emerging location based data, so it can seamlessly induct and group purchasing and online account for postage. This leads allow Retailers to results in ~1B pieces per day, continuously listen, engage and scanned multiple times act on customer intent across throughout the supply chain. the purchasing cycle. Financial Services Communications Pioneers in Big Data, Capital Mobile usage data for Service Markets firms continue to Providers unlock new business innovate around low latency models and revenue streams systems to unlock trading from Outdoor Ad placement to arbitrage opportunities. medical adherence.Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
  6. 6. Business Expectations: Maximize Return on Data Value of Data Return on Data = Cost of Data “Definitive Value of Data” – Data within the firewalls, in the EDWs, Data Marts, Reports, Dashboards, this data is currently used today to help/run businesses; proven, tried, tested! “Perceived Value of Data” – Data outside the firewalls, we have a view that this data is valuable, but it is not proven yet!Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
  7. 7. What are the Industry usecases?Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
  8. 8. What Innovations we areseeing in this space?Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
  9. 9. The Data Driven Organization Treat data as a strategic asset, seek to maximize it’s value to the organization Invest in common services, data platforms and tools Rapidly prototype, deliver, and measure value-added data services, evolve over time • Data-driven decision making • End-to-end ownership of services • Experimentation and continuous • Sharing of platform, tools and improvement with academic rigor code CultureCopyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
  10. 10. The Value of Information Copyright © 2011 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.
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