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Social Media & Recruitment: Global Trends and Opportunities

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Presentation by Teemu Arina (http://www.tarina.me) at Technopolis 10th of February, 2012.

Presentation by Teemu Arina (http://www.tarina.me) at Technopolis 10th of February, 2012.

Published in Technology , Business
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  • 1. Social Media & Recruitment: Global Trends and OpportunitiesTEEMUARINAwww.tarina.me
  • 2. www.meetin.gs dicole.com cloudcompany.cc megasignals.comwww.digi.fi
  • 3. Brief History of Recruitment Online Job search & social networks merge:Websites Job search Social networks Social recruiting 1995 2000 2005 2010
  • 4. 89% of interviewed U.S. based companies willrecruit in social networks within a year55% will spend more on social recruiting Lähde: Jobvite Social Reqruiting Survey 2011
  • 5. Social Media &Employer’s Perspective
  • 6. “We are starting to think of it as the toolswe need to compete and win as a wholeorganization – not an organization of silos."Gary KoellingDirector of Emerging Platforms, Best Buy
  • 7. will reqruit 50 000 employees in the nextfew years, out of which 40% through social media“This is the future of recruitingfor our company” – John Campagnino, Accenture, Head of Global Reqruiting
  • 8. The big four of social media:
  • 9. Reqruitment On Twitter
  • 10. Recruitment On Facebook
  • 11. Specialized Tools for Facebook
  • 12. Facebook Recruitment Case: BranchOut
  • 13. User Interface Is Key
  • 14. Specialized Sites: Internships
  • 15. Importanceof Video
  • 16. Example: Video Job Applications
  • 17. SALES+700%
  • 18. Increasing Company Attractiveness (YouTube)
  • 19. Use Video:To increase transparencyTo represent company cultureTo entertainTo informTo humanize
  • 20. E-Workforce
  • 21. Crowdsourcing 99designs.com
  • 22. Crowdsourcing 99designs.com300$140 designs40 artists
  • 23. Recruit e-workers Risk free, no contract hassles. • Over 49 000 tasks. • Over 350 000 workers. • Over $ 360 000 000 work delivered.Screenshot: Elance.com
  • 24. Employed Recruiting Unemployed
  • 25. Linking Expertise With Help
  • 26. Social Media &Jobseeker’s Perspective
  • 27. Social CV - Case About.Me
  • 28. Social CV - Case About.Me
  • 29. CV Visualization: Infographic
  • 30. Crowdsource CV Refinement
  • 31. Discover Jobs Through Your Social Graph
  • 32. Twitter Hashtag for Open Positions
  • 33. Social Capital Online
  • 34. Personal Social Media Stock Graph
  • 35. Background Research
  • 36. Become Transparentinform and get informed.Go from push to pull.Become Future ProofExperiment withe-working & new metrics.
  • 37. TEEMU tar1na ARINA www.tarina.me teemu@dicole.com www.meetin.gscloudcompany.cc dicole.com megasignals.com