COLLABORATIVE EDGE
Real-time Social Technologies in Organizations
October 2009
Teemu Arina
tar1na

INCREASING COMPLEXITY

HUMANITY INC.

GLOBAL ORGANIZATION CHART

INTERACTION TECHNOLOGY
Core is information Core is interaction
Ref: Esko Kilpi

REAL-TIME ECONOMY

realtimeeconomy.net

?

MANAGEMENT
CYBERNETICS

CYBERSYN PROJECT
“What you are about to hear today is
revolutionary – not only because this
is the first time that this is applied in
the world – it is revolutionary
because we are making a deliberate
effort to GIVE THE PEOPLE THE POWER
that science gives to us, enabling
them to use it freely.”
– Stafford Beer, 1970

Ref: Stafford Beer

REAL-TIME OPERATIONS ROOM
Real-time computer controlled planned economy
Opsroom, Chile, 1970-1973 MULTINODE_METAGAME, Turkey, 2009

REDUCTIONISM

4 M’s
• MEN
COMPLEXITY
VARIETY
• MATERIALS
• MACHINERY
• MONEY
Ref: Stafford Beer

VIABLE SYSTEM MODEL
"A self-organized system must be always
alive and without finalizing, since
conclusion is another name for death."
– Stafford Beer

}
REDUCTIONIST
VS. PARADIGM
CYBERNETIC
top-down, management driven

}
REDUCTIONIST
VS. PARADIGM
CYBERNETIC
bottom-up, people driven

ORGANIC ENTERPRISE

WE ARE ORGANISMS

SKELETON
Automation and
operative technologies
Back-bone for business processes.

SENSES
(Micro)blogs
Reflection in and on action.

NERVOUS SYSTEM
Feeds, search and APIs
Sharing, discovering and
tapping into reflections.

BRAIN
Wikis and tags
Connecting and remixing reflections.

BLOOD SYSTEM
Social networking and
virtual collaboration
Optimizing interaction flow.

ORGANIC ENTERPRISE
Feeds, search, APIs Wikis and tags
Sharing, discovering and Connecting and remixing
tapping into reflections reflectons
(Micro)blogs
Reflection in and on action
Social networking and
virtual collaboration
Optimizing interaction flow
Automation and
operative technologies
Back-bone for business processes

FACTORIES
DIGITAL ECOSYSTEMS

REAL-TIME WEB IN
THE ENTERPRISE

The web is transitioning from mere interactivity to a
more dynamic, real-time web where read-write
functions are heading towards balanced
synchronicity.
The real-time web is the next logical step in
the Internet’s evolution.
– OM Malik, Giga OM (2009)

FROM PAGES
TO STREAMS

AGGREGATION

REAL-TIME

PERSONALIZATION

VISUALIZATION
Ref: Gapminder

WHAT WE ARE WORKING ON

"If you want to create change,
you must challenge not only
the models of Unreality,
but THE PARADIGMS
that underwrite them."
– Stafford Beer, 1970

TIME TO THROW SOME TOMATOES
Teemu Arina
ceo - dicole ltd.
tarina.blogging.fi
www.dicole.com
teemu@dicole.com
“Imagination is more
important than knowledge”
– Albert Einstein
tar1na