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Integrated Internet Marketing

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An Integrated approach to Internet marketing, as how various components of Internet marketing can be made to inter-play with each other to result in a multiplier effect and ROI.

An Integrated approach to Internet marketing, as how various components of Internet marketing can be made to inter-play with each other to result in a multiplier effect and ROI.

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  • This is an interesting post. Integrated Internet Marketing is of course the first priority for a business that wants to be successful in virtual world.
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  • 1. INTEGRATED INTERNETMARKETINGAbhishek Rungta,Indus Net Technologies
  • 2. DISCLAIMER… You still need to get right  Marketing and,  Internet Marketing Integrated Internet Marketing - Just multiplies the effect!And, zero multiplier yield = zero ;)
  • 3. MARKETING BASICSYou still need to get right Segmentation  Positioning  Differentiation
  • 4. AND, CHOOSE THE RIGHT CHANNEL
  • 5. AND, THEY ARE PLAYING TOGETHER!These are just few examples. A lot more is happening!
  • 6. WHY INTEGRATION IS IMPORTANT?  People visit sites with different intentions (understand, research, compare, buy)  You got to be part of the entire journey!  The entire experience is important and..People buy when they are ready to buy, not when you want to sell them! Last, but not the least To err is human – people do forget 
  • 7. AN EXAMPLE OF A CUSTOMER JOURNEY – BUYING A CRM
  • 8. ONE IMPACTS THE OTHER! Keeps a prospect updated and hence reaches him at the time of decision making Engages with the prospect and multiplies social media marketing results
  • 9. AND KEEP IN MIND Continue to target niche  Find new ways to stay on top of mind  Experiment with the interplay of different Internet Marketing methods!If it is all too overwhelming, contact us for a free initial consultation ;) Indus Net Technologies talash@indusnet.co.in / www.indusnet.co.in

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