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Introduction to Podcasting: Nevada Interactive Media Summit

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    Introduction to Podcasting: Nevada Interactive Media Summit - Presentation Transcript

    1. Introduction to Podcasting Mike Henderson Writer / Photographer / Podcaster TwelveHorses.com iamindisposed.com Podlatch.com
    2. What is a Podcast?
    3. What is a Podcast?
      • Audio / Video
      • Subscription
      • On Demand
      • Mobile
    4. Great Podcasts
      • Audio
        • The Moth
        • NPR: Most Emailed & Shuffle
        • Dirtbag Diaries
        • Ritmo Latino
        • Coverville
        • Grammar Girl
    5. Great Podcasts
      • Video
        • Freeskier
        • Midwest Teen Sex Show
        • Slate V
        • The Onion
        • NPR Live Concerts
        • SkiAlpine
    6. Audience
      • Up 18% over last year *
      • 9% of Americans / month *
      • Educated, $75k / year / household *
      • Online shoppers *
      • Active in Social Media
      *Data from www.edisonresearch.com
    7. How to get started? Photo by Zoomar
    8. Audio Podcasting
      • Cheap Mic
      • Telephone
        • Drop.io, Utterli.com
      • USB Microphones
      • Audacity
      Photo by theunibonger
    9. Video Podcasting
      • Point and shoot: Content is King…
      • Prosumer: $500 - $1500
        • Canon Vixia HV 30
        • Avoid AVCHD!
      • Pro Digital: $2500 +
        • Panasonic HVX 200
    10. Improve your podcast
      • Tripod
      Photo by zebra.paperclip
    11. Improve your podcast
      • Scripts and Shot Lists
        • Know what you expect to happen
      Photo by reinn
    12. Improve your podcast
      • Hold static shots for 8 seconds
      • Do multiple takes
      • Pause between scenes and takes
      • Lay off the pans and zooms
      • Practice
      • NEW IDEAS!
    13. Subscription Management
      • iTunes
      • www.blip.tv
      • Drop.io
    14. Podcast Promotion
      • Where to post?
    15. Podcast Promotion
      • EVERYWHERE!
    16. Viddler
    17. Vimeo
    18. YouTube
    19. Facebook
    20. Promotion
    21. Promotion
      • Copywriting
      • Tagging
      • Headline / Title
      • Slates
      Photo by deglispiriti
    22. Promotion
      • Blog
      • Facebook
      • Forums
      • Twitter
      • Email
      • Bookmarking
      Photo by Laughing Squid
    23. Promotion
      • Topics
      • Guests / interviewees
      • Events
    24. Learn and Share
      • Reno Social Media Think Tank
        • groups.diigo.com/groups/renosmtt
      • New Media Crusaders
        • newmediacrusaders.ning.com/
      • Association for Downloadable Media
        • www.downloadablemedia.org
      • Mike Henderson
      • Writer / Photographer / Podcaster
      • blog.twelvehorses.com
      • iamindisposed.com
      • www.podlatch.com

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