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Mobile Web Company Core Principles When Thinking Mobile (Dec 09)
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Mobile Web Company Core Principles When Thinking Mobile (Dec 09)

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MobileWeb Company: 8 core principles when thinking about approaching mobile. Includes; Presence, Engagement, Discovery and Revenue.

MobileWeb Company: 8 core principles when thinking about approaching mobile. Includes; Presence, Engagement, Discovery and Revenue.

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    Mobile Web Company Core Principles When Thinking Mobile (Dec 09) Mobile Web Company Core Principles When Thinking Mobile (Dec 09) Presentation Transcript

    • Mobileweb company © 2009
      Specialists in generating high quality leads from the mobile internet
    • Mobileweb company © 2009
      8 Core Principles of MOBILE
    • 1
      Mobileweb company © 2009
      MOBILE is already a reality that is growing by the day
    • 2
      Mobileweb company © 2009
      MOBILE is another channel but it has very different characteristics to fixed online
    • 3
      Mobileweb company © 2009
      MOBILE =COMMUNICATION & SOCIAL
      Both natural parts of our life
    • 4
      Mobileweb company © 2009
      PRESENCE = LOGICAL, RELEVANT & TRUSTABLEThe ’how’, ’why’ and ’what’ is so important
    • 5
      Mobileweb company © 2009
      ENGAGEMENT = ATTRACTIVE, FUNCTIONAL & EASY TO USEServices have to offer utility and deliver results
    • 6
      Mobileweb company © 2009
      DISCOVERY = ACCESSIBLE, COMPATIBLE & PERFORMANTSteps simply represent barriers
    • 7
      Mobileweb company © 2009
      REVENUE = RELEVANT, INFLUENCING & ACTIONABLEEverything should firstly deliver value
    • 8
      Mobileweb company © 2009
      REPORTING = KNOWLEDGE, COMPARISON & EVOLUTIONEverything in mobile is potentially measureable
    • What we do
      Mobileweb company © 2009
      Specialise in generating high quality leads from the mobile internet.
      • Create valuable and contextually relevant content
      • Place that content in front of a consumer
      • Deliver valuable business leads to our partners
    • Mobileweb company © 2009
      To find out how we can support you in deliveringsignificant value from mobile get in touch.
      e: martin@mobileweb.co.uk