Indicus Analytics, An Economics Research Firm
http://indicus.net/Newsletter/Consumer_Market.aspx
Consumer Markets
August 2009
From around India
BMW sales jump 14% in Jan-July, top in high-end
segment
BMW India, the wholly-owned subsidiary of BMW Group,
sold 2,008 units in the first seven months of the year over
1,763 units in the same period last year………………….
Mercedes-Benz, BMW fight it out for top slot
Mercedes-Benz India Pvt. Ltd overtook BMW India Pvt. Ltd
in July, selling 297 units against BMW’s
261………………………..
How the Financial Crisis Threatens the Rural Indian Boom
There is a perception that the financial crisis has affected
only the urban workers in export sectors and that the
rural areas have been shielded. This is not true. Only the
food grain sector which caters mainly to domestic demand
has been shielded. The cash crop segment with a
substantial export component has been impacted
adversely………………
High taxes in India holding back Swiss watchmaker
Longines
We should have three times more number of shops in
India than what we have now, compared to other cities
across the world……………………………………………
Incredible India's Inroad Into World Tourism Map | Travel
and Tourism
As of now, efforts being taken are more
of branding exercises than working for the ground
realities. Unless India makes it to offer quality tourism
products and world-class infrastructure, brandingexercise
alone cant turn up returns. ... ………..

Indicus Analytics, An Economics Research Firm
http://indicus.net/Newsletter/Consumer_Market.aspx
Consumers go for high-end durables
In the last four to five months, LG has been selling 750
plasma TVs a month and Mr Tiwari says the company has
nearly run out of stock……………….
RPG Life Targets Growth Via New Products, Markets
We are scaling up capacity, upgrading our facilities and
filing our dossiers in preparation for entering regulated
markets……………
Filing a Consumer Complaint
Filing a complaint in the consumer form is fairly simple. A
complaint related to goods, sold or delivered or were to be
sold or delivered, or any service provided or agreed to be
provided, can be filed according ……………………
Demand curve: Indicus-Mint Series
Demand Curve - East India set to make swift progress
Orissa, Chhattisgarh and Jharkhand have returned growth
rates higher than the national rate since 2000-01. While it
is well known that the eastern states of India have been
lagging behind the rest of the country for decades, it is
less appreciated that these states have been reinventing
themselves in recent years.
Orissa, Chhattisgarh and Jharkhand have returned growth
rates higher than the national rate since 2000-01 and,
ironically, the global slowdown may in all probability
benefit this region by raising its relative importance in the
country More…..
Know about Indicus Products here
Segment B1 from the Indicus Consumer Segment

Indicus Analytics, An Economics Research Firm
http://indicus.net/Newsletter/Consumer_Market.aspx
Summary Statistics
Group Profile
132,000 (0.17 %) Indian Households
This segment consists of singles and married couples
SEGMENT B1
without kids. The chief wage earners have good
educational background and are majorly working in
govt./ public sector companies at managerial level.
Chief Wage Earner
Age (Median): 32 Yrs
Marital status: 74 % Married
Education: 70 % Post graduate and above
Industry: (Major) 27 % Financial Intermediation
Enterprise: 44 % Govt./Public Sector Company
Occupation: 100 % Regular Salaried
B1
Summary Statistics
Assets
Annual Household Income: Rs. 601,000
SEGMENT B1
Annual Household Expenditure: Rs. 427,000
Saving Rate 29 %
House Ownership: 17 %
Type of Residence: 92 % Apartments
TV Ownership: 74 %
Four Wheeler Ownership: 26 %
B1
Indicus Consumer Spectrum has been designed to help
marketers understand the essence of 33 Consumer

Indicus Analytics, An Economics Research Firm
http://indicus.net/Newsletter/Consumer_Market.aspx
Segments, which together represent the entire urban
spectrum of India. It highlights the key features which
make each segment distinctive.
Insights from Indicus
FE Indicus Policy Series - Why doesn’t Infosys innovate
Demand Curve - Rural markets help makers of consumer
goods grow steadily
Demand Curve - India needs cities network for easy rural
urban shift
Land Acquisition, some ruminations
Trust and economic foundations of peaceful progress
Snapshots from The Industrial Skyline of India
From around the world
Global consumer confidence risesIndia scores high | 13
August 2009 ...
When it comes to consumer optimism, India scores a high
with 112 index points, second behind Indonesia at 113
points. With 66 percent votes Indians are the most
optimistic that India would be out of an economic
recession in the next 12 months, this is the highest
percentage for any country globally that thinks recession
would be over in the next 12 months……………………
Cadbury's Palm Oil About-turn
Highlights Consumer Power
Cadbury's announcement that it is dropping palm oil from
its chocolate shows the power of consumers to make a
difference, Green Party MP Sue Kedgley said ………………
Cash for clunkers Most popular clunkers new
cars Consumer Reports ...
As expected, the vehicles most often cashed in are
popular SUVs and pickup trucks, with small and midsized
sedans dominating the new-car purchases. Also notable,

Indicus Analytics, An Economics Research Firm
http://indicus.net/Newsletter/Consumer_Market.aspx
there are a fair number of four-wheel-drive vehicles being
traded in for front-drive replacements……………………..
.

Indicus Analytics, An Economics Research Firm
http://indicus.net/Newsletter/Consumer_Market.aspx
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