Renault launches 1 lakh limited edition in India press
Renault Duster Sales Touches the Magic One Lakh Figure Mark
In a short span of two years of launch Renault has crossed 1,00,000 Duster sales
Launches One Lakh limited edition at a special price of Rs. 9.99 lakh to celebrate the milestone
Chennai, 2nd June, 2014: Renault India Pvt. Ltd., India’s fastest growing car company, today
announced of reaching a milestone by clocking 1lakh sales figure for its iconic product, the
Renault Duster, thus making it, one of the bestselling cars worldwide for Renault.
Renault India is among the top five countries, which contributes significantly to the overall sales of
Renault Duster worldwide. Renault India achieved this landmark sales figure in a short period of
less than 2 years. Duster is currently marketed in more than 100 countries and recently produced
One Million units of Dusters compact sports utility vehicle (SUV) in the past four years across
The Duster has created a new segment of compact SUV’s in the market and is the passenger
vehicle that has won the highest number of awards in India. Renault Duster was awarded ‘Indian
Car of the year 2012’ (ICOTY). The Duster Adventure Edition launched at the Auto Expo 2014, has
received unprecedented response.
On achieving this significant milestone Mr. Sumit Sawhney, Country CEO & M.D. Renault India
said “Renault Duster has carved a niche for itself by creating a new segment and is the reference
model within the segment. We at Renault are proud to reach this milestone of having crossed one
lakh Duster sales and are happy that India is contributing significantly in the overall sales of Duster
globally. We thank our customers for being the proud owners and helping for contributing Renault
to reach this milestone in a record time.”
Renault Duster was recognized by the J.D. Power Asia Pacific 2013 India Initial Quality StudySM
(IQS) for its outstanding quality among 15 SUVs in the extremely crowded segment last year.
To celebrate the occasion, Renault India has decided to come up with ‘Duster 1 Lakh Limited
Edition, which will be available in all Renault showrooms from June 2014. The limited edition duster
will be priced @ Rs.9.99 lakh and will be available in limited quantities only.
To be in constant touch with the customers to understand their views Renault India launched a
unique initiative Gang of Dusters. The Gang of Dusters is a special initiative by Renault to bring
together Duster owners with a penchant for adrenalinepumping adventures. Traversing across
some of the most breathtaking landscapes in India's most desirable SUV, the Renault Duster.
The Gang of Dusters offers a great opportunity for likeminded enthusiasts to share an unmatched
As a vehicle, the Renault Duster has not only met the aspirations of customers but also set the
benchmark on all parameters. Combining the comfort and sophistication of a sedan and the robust
ruggedness of an SUV, the Renault Duster has set a new market reference in India. In every sense
of the term, the Renault Duster redefines Renault’s motto – “Drive the Change”.