Ford India Celebrates EcoSport’s 100,000 Sales Milestone
Chennai-Made urban SUV achieves 100,000 sales milestone in domestic wholesales
and exports combined; More than 60,000 Ford EcoSports on Indian roads
Ford EcoSport continues to be one of the most loved cars in India; Owning Ford
EcoSport becomes easier with reduced waiting period and improved availability
NEW DELHI, India, 19 August 2014 – Setting yet another benchmark of success, Ford India’s
most awarded urban SUV, Ford EcoSport, celebrated the 100,000 sales milestone in domestic
wholesales and exports combined.
With more than 60,000 proud owners in India till date, Ford EcoSport has continued
to receive overwhelming response from customers due to its robust drive dynamics,
exemplary performance, smart technology and compelling value proposition.
“The 100,000 milestone is indeed special to all of us at Ford and further
demonstrates the faith customers have in the product,” said Vinay Piparsania,
executive director for Marketing, Sales and Service, Ford India. “The demand for
Ford EcoSport continues to be extremely strong. We have diligently worked with our
suppliers to significantly reduce the waiting period for most variants of the Ford
EcoSport to meet this demand. With improved availability, we are also planning to
introduce a third shift at our Chennai plant to ensure that the Ford EcoSport is
available across our showrooms, ahead of the upcoming festive season.”
The urban SUV is being exported to various markets world-over, including South
Africa, Taiwan, Australia and several European countries, where it has received an
equally enthusiastic response. The acceptance of Chennai-made Ford EcoSport
across the globe validates and further strengthens Ford India’s credentials as a
world-class manufacturing hub.
With more than 30 prestigious auto awards, Ford EcoSport is the most awarded car ever in
India and continues to receive an enthusiastic response from customers in India.