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MOT- snap shots from a long         journey                    A.S.Rao   indiainvents@hotmail.com                SSRN Author
MOT – dominant themes•   Technology transfer•   R&D management•   Triple Helix•   IPR•   Knowledge management•   Innovatio...
Technology transfer• Developed economies theme- transfer of  technology from research institutes-at  precompetitive stage-...
International Technology Transfer• ESCAP/ UNIDO lead with programs/  publication on unbundling  technology, negotiation, a...
R&D Management• Technology wars in Triad economies – heavy  investment in R&D, concern about product  failures, tools-Stag...
launch trialtestingdevelopment Scenario writing scanning
launch trialtestingdevelopment Scenario writing scanning
Triple Helix model• Industry- academic-government partnership –  focus on transfer of tacit knowledge on  continuous basis...
IPR• TRIPs, changes in patent act,• Patent, Trademark, Copyright, Design, IC  Layout, Geographical Indications, Trade secr...
COVERING PATENT INFRINGEMENT RISKS IN TECHNOLOGY TRANSFER           AGREEMENTS                         A.S.Rao            ...
Knowledge management• DOT com boom- Technology becomes  Information Technology,• IT enabled Knowledge Management, learning...
Knowledge generation-tacit mode
ROUTINESROUTINES                            MOBILISED LEARNING            BEST PRACTICE
Innovation strategy•   First mover advantage,•   Fast second strategy,•   Creativity tools,•   Front end fuzziness,•   Tec...
Technology Acceptance Model (TAM)    Perceived Ease of Adoption                                 Attitude towards Adoption ...
PERSONAL                                                       Extrinsic  Factors                                  Ease of...
Incubation model• Start-ups – silicon valley models• Importance of risk capital-Angel  investors, venture capitalists, sta...
Fig 2:TePP Innovation                      Funnel500                                                    Commercializati0  ...
Open innovation•   Tapping global talent,•   P&G connect model, Open Innovation theory•   Grand challenges,•   Idea/ innov...
Innovation clusters•   Networking theory,•   Industrial clusters,•   Innovation clusters,•   Buzz Vs Global pipeline
MOT – as strategy subject• Globalization and technology change,• Intellectual assets management,
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Mot snap shots of a long journey

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Presented at IBMT Bangalore in a group discussion on management education.

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Transcript of "Mot snap shots of a long journey"

  1. 1. MOT- snap shots from a long journey A.S.Rao indiainvents@hotmail.com SSRN Author
  2. 2. MOT – dominant themes• Technology transfer• R&D management• Triple Helix• IPR• Knowledge management• Innovation strategy• Incubation• Open innovation• Innovation cluster• MOT- curriculum
  3. 3. Technology transfer• Developed economies theme- transfer of technology from research institutes-at precompetitive stage- differentiation built on the base of generic technology- TLC, Dominant Design.• Developing country theme- transfer of manufacturing technology from another manufacturing firm- at maturity stage, post product & process innovation, packaged joint ventures.
  4. 4. International Technology Transfer• ESCAP/ UNIDO lead with programs/ publication on unbundling technology, negotiation, absorption , adaptation and improvement.• Japanese and Korean models popular as cases.• AIMA offered MOT distance education. `Management of Technology Change’ probably first Indian authored book used as text.
  5. 5. R&D Management• Technology wars in Triad economies – heavy investment in R&D, concern about product failures, tools-Stage- gate model , port folio management, technology forecasting,• Indian version of Stage-gate model proposed.• Cases on Technology Forecasting prepared by DRDO
  6. 6. launch trialtestingdevelopment Scenario writing scanning
  7. 7. launch trialtestingdevelopment Scenario writing scanning
  8. 8. Triple Helix model• Industry- academic-government partnership – focus on transfer of tacit knowledge on continuous basis- changes in IP ownership model in US universities, spin off ventures Vs License. Emergence of technology parks• S&T parks established in India – not successful. Large scale University park established at IITM and closed at Central University,Hyderabad
  9. 9. IPR• TRIPs, changes in patent act,• Patent, Trademark, Copyright, Design, IC Layout, Geographical Indications, Trade secret,• TRIZ• Intellectual Assets management
  10. 10. COVERING PATENT INFRINGEMENT RISKS IN TECHNOLOGY TRANSFER AGREEMENTS A.S.Rao 10
  11. 11. Knowledge management• DOT com boom- Technology becomes Information Technology,• IT enabled Knowledge Management, learning Organisation, capture of routines for competitive advantage, Hype models• Indian delivery models of IT solutions,
  12. 12. Knowledge generation-tacit mode
  13. 13. ROUTINESROUTINES MOBILISED LEARNING BEST PRACTICE
  14. 14. Innovation strategy• First mover advantage,• Fast second strategy,• Creativity tools,• Front end fuzziness,• Technology acceptance model
  15. 15. Technology Acceptance Model (TAM) Perceived Ease of Adoption Attitude towards Adoption Perceived Utility
  16. 16. PERSONAL Extrinsic Factors Ease of motivation-age-qualification use -perceived usefulness-prior experience -- enhancingwith technology/ power/ personalsupplier firm benefits Attitude Apprehen towards Intrinsic siveness adoption Technology motivation -tested / proven - excitement in - new the novelty -professional needs Supplier firm specific factors User firm specific -prior experience with factors user -prior experience with -complementary assets supplier firm -image -technology gap/ -deal making options capability -training/ purchase practices -organisational culture Socio-economic factors Social pressure -national innovation policy - climate for networking -security net -nationalistic feelings -respect for knowledge
  17. 17. Incubation model• Start-ups – silicon valley models• Importance of risk capital-Angel investors, venture capitalists, start-up valuation, exit plans,• TePP created pathways
  18. 18. Fig 2:TePP Innovation Funnel500 Commercializati0 on of InnovationI 917 792 123 57D Diffusion byE ImitationAS 1st Level TePP Successfully Appropriation & Screening Screening Completed Scale-up Committee limitation Creativity Innovation Phase Diffusion Phase Phase
  19. 19. Open innovation• Tapping global talent,• P&G connect model, Open Innovation theory• Grand challenges,• Idea/ innovation competitions taken on large scale
  20. 20. Innovation clusters• Networking theory,• Industrial clusters,• Innovation clusters,• Buzz Vs Global pipeline
  21. 21. MOT – as strategy subject• Globalization and technology change,• Intellectual assets management,
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