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Business Opportunities in India

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India Business Opportunity assessment. Set up your business in India

India Business Opportunity assessment. Set up your business in India

Published in: Business

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  • 1. India Entry 360 MAKE SENSE BUSINESS SOLUTIONS
  • 2. India Population 1.18 billion, 1 out of 5 people in world is Indian States Language English Language 29 states and 6 union territories 18 official languages, 114 languages, 216 mother tongues and 900 dialects Over 129 million English speaking population
  • 3. India is a developed country as far as intellectual capital is concerned. India is now a truly land of opportunity We came to India for the costs, stayed for the quality and are now investing for innovation Dan Scheinman, Cisco System Inc. as told to Business Week, August 2005 John Redwood Economic competitiveness Policy Group, UK Jack Welch General Electric I have never seen India so dynamic, vibrant and full of business opportunities Peter Loescher President and Chief Executive Siemens By 2032, India will be among the three largest economies in the world
  • 4. India Business Opportunities Require 26.53 million houses during period of (2007-12) World's largest (DTH) satellite TV market with 36.1 million subscribers We require1.75 million hospital beds by the end of 2025 Travel & tourism demand is expected to reach US$ 266.1 billion by 2019. Have 13% refrigerator penetration as compared to over 90% in Australia 59.33% of Populations access mobile as compared to 147.3% of Russia 12 cars per 1000 people as compared to 842 in USA
  • 5. Indian topicalities India is typical in many ways. One needs to understand and appreciate it. Right partner Local Partner (and the right one) is critical especially for small and mid size Indian operations Two way opportunities Doing Business in India Explore manufacturing in India directly or outsourced for sale in India or to enhance competitiveness in global markets. Market potential to be specifically assessed Assess market potential based on one’s reach and target customer segment. Distribution is a challenge in India due to lack of quality infrastructure Costs understanding One can hire a factory worker for less than US $ 80 for a month and it is not uncommon to pay a Marketing Manager upwards of US $ 5,000 every month Indian systems One may find fluctuating maturity while doing business in India as compared to developed countries
  • 6. India Entry Options Direct Presence Partial Presence Liaison Office Indirect Presence Full Presence Importers Wholly owned Agents Branch Office Project Presence Joint Ventures Licensing
  • 7. Who we are? India Entry 360º provides makes sense solutions to foreign enterprises interested in doing business in India. One stop India Entry Solutions range from market assessment to developing entry strategies to setting up local business including partner search and hiring key people
  • 8. What we do? Market Study Entry Strategy Business Plan Joint Ventures Entity Set up
  • 9. Market Study Market Products  Do you Know the likely demand and supply of your products/service?  Do you know categories related to your product/service prevalent in the Indian market?  Do you know the market segments for your products/service in India?  Do you know the growth drivers for your products/services?  Do you know the challenges in the market place for your products/services?  Do you know competitive products/services available including their details like Brand, Price, Features, brochures etc. as applicable? Customers & Competition Trade & Distribution India Entry Options  Do you know the customer segments for your products/services in India?  Do you know the sales channels in India for your Products/Services in India?  Do you know FDI Policy as relevant for your product/services  Do you know how customers would purchase your products/services in India?  Do you know your competitors in India?  Do you know relative competitive strengths and weaknesses of key players?  Are you aware with key trade practices like Margins, Credit terms, Stock and other key terms for each of sales channel?  Do you know the potential India entry options for your products/services?
  • 10. Market Entry Strategy Objectives of India market entry Right entry strategy Offerings for Indian market including their range, price, mix Target customer segments Target market territory Defining the Business Model Marketing & Distribution Model Legal structure of doing business in India
  • 11. Business Plan Market Study, Market overview, Competition & Customer profiling Legal and Financial study including legal structure Technical feasibility Direct & Indirect Taxes including import & Exports, tariffs, restrictions, benefits Labour Laws and its impact on client business Incase of exit, issues related to Repatriation of capital, Dissolution, Closure of Units/ Offices Financial plan including project cost, profitability estimates, cash flows and balance sheets Steps for implementation of India entry strategy
  • 12. Joint Ventures Partner Selection Criteria  Develop Partner selection criteria and also the short list criteria in consultation with Client Partner Search  To identify and shortlist suitable Partner for the Client & presenting the same to the Client Negotiations and Discussions  Assist Client in negotiations and discussions with prospective Partner Legal advice for drafting and finalization of Partner agreement is not included in Pristine scope Agreement  We assist in finalisation of JV agreements in consultation with lawyers meeting the business objective.
  • 13. Entity Set Up Defining India entry objectives and milestones jointly Detailed action plan and timelines to achieve the predetermined goal Dedicated project manager having requisite experience Works with pre agreed budget and cost Less surprises and risks of India Entry Ideal for small and mid size enterprises It is not a consulting
  • 14. Some Case Studies 360 India Explorer Study for a leading Chinese compressor manufacturing company A Leading Chinese refrigerator compressor manufacturing company wanted to set up plant in India Market Entry services for a Canadian Language School A Leading Canadian Language training school wanted to enter into Indian market. Pristine has undertaken market study, legal & financial study and corporate social responsibility study for the client. Also assisted in tie up with local JV Partner and developing financial plan for the Indian Venture. Market Entry for a leading hotel & kitchen equipment brand Strategy & planning for leading hotel & kitchen equipment brand for their India entry Indian Liaison office for European Food processing equipment co Planning & setting up of a liaison office of a European food processing equipment co Technology & Licensing tie up with a leading Italian helmet manufacturer Relationship started with exploring a distribution arrangement for an Indian client was matured successfully into a technology & licensing arrangement. The relationship was further extended into outsourcing of products by Italian company from the Indian company. India entry for a global footwear brand Pristine assisted in India Entry strategy including market study for a global footwear brand FDI compliances for a US Company FDI compliances for a large US corporate Joint Venture with a leading French Switchgear Company Indian client started with a 26% Joint Venture with the French multinational. Pristine involved in relationship management leading to enhancement of stake to 49% and formation of two more JVs with the same company in different businesses Market Study for a Japanese Export Promotion Body A well known Japanese university wanted to gauge the potentiality of its course offerings for Indian Students. The study was undertaken covering up-market schools and colleges and the possibility of tie up with leading Indian institutions was explored. It was found that although students liked the offerings of the university but were more keen to pursue their higher studies in USA & UK than Japan. Acquisition of a Legal Process Outsourcing (LPO) Co by a US Client Complete transaction structure from business, legal and taxation perspective was executed by Pristine on turnkey basis
  • 15. Pristine Clients Spring AG Khazana Dubai
  • 16. Our Team Rajeev Kapoor, is a Chartered Accountant, CEO Advisor and expert for India entry & Joint Ventures/Alliances strategies Sumit Kanu is a consultant with an entrepreneur mind set with expertise in consumer strategy, concept formulation and strategy design. He has over 7+ years of experience across sectors like retail, education and dotcom Biraja Misra Engineer with MBA from University of California has rich experience at top management of Large, Medium and Small Companies in India and Overseas including couple of own ventures. Strategic thinker with execution skills Kamalesh Mukharjee has diverse experience in Consulting and Manufacturing, Worked with LNM, Tata and Price Waterhouse Piush Jain is a Company secretary with rich experience of FDI and corporate law compliances including India entry projects Shivji Chaurasia having functional expertise in Market research, and New Venture set-up assistance
  • 17. Testimonials We were very pleased with Pristine’s work. All the studies and works were done in time and proper form. Even though we are located in Canada, we had no trouble working with Pristine via email or telephone and distance was not an obstacle to the timely completion of the reports Richard Novek, Director of Operations, rnovek@ilsc.ca We are glad your individual personal attention as service provider to Cargil India Private Ltd. from 1996 have been a mutually satisfying experience. V Chakradhar, Legal Counselor India, V_chakradhar@cargill.com Pristine has provided us necessary advice and consultation, whenever required for the Indian Joint Venture on a continuing basis since company formation in India. Daniel Sutter, Managing Director, sutter.d@uudial.ch Pristine has provided us necessary advice and consultation, whenever required, on our foreign direct investment and corporate law related matters including the necessary compliances since the company formation in year 1999. Manav Thadani, Managing Director, mthadani@hvs.com
  • 18. THANK YOU PRISTINE VENTURES PVT. LTD. Y 65, GROUND FLOOR, HAUZ KHAS, NEW DELHI 110 016, +91(11) 4165 8651 www.indiaentry360.com