Indian Consumption story in the 1980's and 1990's

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Retailers Association of India (RAI) is the unified voice of Indian retailers. RAI is a not for profit organization (registered under section 25 of Companies Act, 1956), works with all the stakeholders for creating the right environment for the growth of the modern retail industry in India. RAI is the body that encourages, develops, facilitates and supports retailers to become modern and adopt best practices that will delight customers. RAI has a three charter aim of Retail Development, Facilitation and Propagation.

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Indian Consumption story in the 1980's and 1990's

  1. 1. Enduring images of the Indian consumption story in the 1980 s and 1990 s Things that defined your childhood Source : http://www.buzzfeed.com/regajha/childhood-in-india
  2. 2. 1 Getting a brand-new geometry box was the only good thing about the beginning of the school year
  3. 3. 2 There were a lot of top-notch beverages competing for your attention
  4. 4. 3 But, after a long day of school, nothing was more refreshing than a chilled glass of this
  5. 5. 4 This dude was terrifying, and you genuinely had nightmares about him. Thanks, Onida.
  6. 6. 5 But this girl- so relevant, so witty – was (and is) your role model
  7. 7. 6 You could recognize these smells anywhere, anytime
  8. 8. 7 This is how Sunday looked like
  9. 9. 8 This was the secret of your energy
  10. 10. 9 This was the most delicious thing that anyone could possibly cook in two minutes
  11. 11. 10 At some point, you were chased around the house by your mother trying to put oil in your hair
  12. 12. 11 This godsend, masquerading as a digestive pill, was the most delicious thing you would ever eat
  13. 13. 12 „Soft Drink‟ meant thums-up
  14. 14. 13 There was nothing in the world as mouth-meltingly soft as a Biscuit dipped in hot chai But getting the biscuit into your mouth …. that was a highly skillful art
  15. 15. 14 You could recognize this kid anywhere
  16. 16. 15 This was a classic torture device used by moms
  17. 17. 16 Before “ambassador” had diplomatic connotations - this is all it was
  18. 18. 17 You could finish a box of these in one sitting
  19. 19. 18 Around sixth grade, everyone‟s hands were constantly covered in ink from learning how to use these
  20. 20. 19 The first tattoo you ever got was courtesy of these guys
  21. 21. Thank You Source : http://www.buzzfeed.com/regajha/childhood-in-india

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