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Keywords and searching across languages teldan 1 2011
 

Keywords and searching across languages teldan 1 2011

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    Keywords and searching across languages teldan 1 2011 Keywords and searching across languages teldan 1 2011 Presentation Transcript

    • Information Update
      Keywords and Searching across Languages
      May 2011
      Inbar Yasur
      www.hipusit.info
    • 2
      What I will cover
      • Synonyms for keywords
      • Cross Language Information Retrieval
      • Transliteration
      • Targeting terms to markets
      • Terms changing over time
       
    • 3
      Synonyms for keywords
    • 4
      Google Dictionary - New Sidebar Option
      • Definitions
      • Synonyms
      • Images
      • Web definitions
      • Usage examples
      • Related phrases
      • Related languages
       
      Synonyms for keywords
    • 5
      Google Dictionary - New Sidebar Option
       
      Synonyms for keywords
    • 6
      Wolframalpha
      http://www.wolframalpha.com
       
      Synonyms for keywords
    • 7
      Specialized Thesaurus: NAL Agricultural Thesaurus
      http://agclass.nal.usda.gov/agt.shtml
       
      • USDA's National Agricultural Library Releases 2011 Edition of Thesaurus
      The U.S. Department of Agriculture's National Agricultural Library (NAL) has released the 2011 edition of the on-line NAL Agricultural Thesaurus and Glossary (NALT), which adds 3,441 new terms and 321 definitions.
      Synonyms for keywords
    • 8
      Cross Language Information Retrieval
    • 9
      Google Translate Demo Slam
      www.demoslam.com
      http://www.youtube.com/watch?v=KTwjFYZfKD8
      http://www.youtube.com/watch?v=KTwjFYZfKD8
      Targeting terms to market
    • 10
      Cross Language Information Retrieval – שירות אחזור מידע בין שפות שונות
      • Definition:
      The process of finding documents written in one natural language with automated
      systems that can accept queries expressed in other languages.
      • Synonyms:
      •  Translingual information retrieval
      • Cross-language information retrieval
      • Multilingual information retrieval
      • Cross-lingual information retrieval
       
      Cross Language Information Retrieval
    • 11
      The General Problem
       
      Find documents written in any language – Using queries expressed in a single language  
      Top 10 Internet Users by Language – Nov. 2010
      Link to Source
      Cross Language Information Retrieval
    • 12
       
      CLIR research is becoming more and more important for global information exchange and knowledge sharing
      • National Security
      • Foreign Patent Information Access
      • Medical Information Access for Patients
      • Business information / Market Research
      Cross Language Information Retrieval
    • 13
      Translated Foreign Pages in Google
      http://www.google.com/
       
      • Translates search into another language and searches pages in
      different languages
      Cross Language Information Retrieval
    • 14
      To find translated pages in Google Search:
       
      • Perform a Google search
      • On left side find a menu which says More Search Tools.
      • Towards the bottom of the list you will find the tool which says
      “Translated Foreign Pages”
      • Click to see a list of search results from translated pages of websites in
      various languages
      Cross Language Information Retrieval
    • 15
      To find translated pages in Google Search
       
      • Each of these translated words can be edited by you ( if you are logged into your
      Google Account )
      • A maximum of 5 languages can be added to the first section.
      Cross Language Information Retrieval
    • 16
      PatentScope- Search across Languages
      http://www.wipo.int/patentscope/search/en/search.jsf
       
      Cross Language Information Retrieval
    • 17
      PatentScope- Search across Languages
      http://www.wipo.int/patentscope/search/en/clir/clir.jsp
       
      Cross Language Information Retrieval
    • 18
      Synonym finder – PatentScope- Cross lingual expansion
      http://www.wipo.int/patentscope/search/en/clir/clir.jsp
       
      Cross Language Information Retrieval
    • 19
      Synonym finder – PatentScope- Cross lingual expansion
      http://www.wipo.int/patentscope/search/en/clir/clir.jsp
       
      Cross Language Information Retrieval
    • 20
      Synonym finder – PatentScope- Cross lingual expansion
      http://www.wipo.int/patentscope/search/en/clir/clir.jsp
       
      Cross Language Information Retrieval
    • 21
      Synonym finder – PatentScope- Cross lingual expansion
      http://www.wipo.int/patentscope/search/en/clir/clir.jsp
       
      Cross Language Information Retrieval
    • 22
      Synonym finder – PatentScope- Cross lingual expansion
      http://www.wipo.int/patentscope/search/en/clir/clir.jsp
       
      Cross Language Information Retrieval
    • 23
      Transliteration
    • 24
       
      Transliteration is the practice of converting a text from one writing system into another. Transliteration represents the sound, rather than the meaning (translation), of a word in a language written using different characters.
      • תעתיק הוא מונח בבלשנות המתאר תהליך התאמת מלל בשפה אנושית לשיטת כתב שאינה שייכת לשפה, תוך שימוש בחוקים מסוימים, כך שניתן יהיה לשחזר את הגיית המלל מקריאת הכתוב.בתעתיק אותיות או בטרנסליטרציה כל אות או סימן בכתב של שפת המקור מוחלפים באות או סימן תואמים קבועים בכתב היעד. ניתן לראות סוג זה של תעתיק כהתאמת שיטת כתיבה אחת לאחרת.
      Transliteration
    • 25
      Google Transliteration
       
      • People’s names
      • Company names
      TAMAR – Into Hindi
      Elbit – Into Russian
      Transliteration
    • 26
      Google Search
       
      • Tamar - In Hindi
      Transliteration
    • 27
      Google Search
       
      • Elbit – In Russian .
      Transliteration
    • 28
      Translit Online for Microsoft® Office 
      http://www.latkey.com/transliteration_online.asp
       
      Tranlist is accessible from the Microsoft Office 2003 / 2007 Research Pane in Word, Outlook, and even Internet Explorer. 
      No local installation - just connect to the online translit service same as you do with language dictionaries, and experience the simplicity of reading transliteration.
      Supported transliteration types: Russian, Cyrillic, Hebrew, Arabic, Hindi, Greek, Latin
      Transliteration
    • 29
      Translit Online for Microsoft® Office 
       
      • Open Research / מחקר Pane
      • Click Research Option / אפשרויות מחקר
      • Click Add Services / הוספת שירותים
      • Paste web service link: : http://www.latkey.com/translit/translit.asmx
      • Click Add
      • Configure service settings
      Transliteration
    • 30
      Targeting Terms to Markets
    • 31
      Countertops / Banchtops
       
      Targeting terms to market
    • 32
      Google Insights for Search
       
      Targeting terms to market
    • 33
      Google Insights for Search
       
      Targeting terms to market
    • 34
      Google Global Market Finder
      http://translate.google.com/globalmarketfinder/index.html
      • Helps discover keywords and translate those keywords into other international
      markets.
      • Translates keyword and shows the competitive landscape for that keyword.
      • Plots the opportunity chart, shows search volume, bid suggestions and
      competitive factor for multiple locations.
      Targeting terms to market
    • 35
      Google Global Market Finder
      http://translate.google.com/globalmarketfinder/index.html
      Targeting terms to market
    • 36
      Google Translate Converts Text To Speech
      http://translate.google.com/#
      Targeting terms to market
    • 37
      Google Translate Converts Text To Speech
      http://translate.google.com/#
      The new voices are available in three new languages — Arabic, Japanese, and Korean — and provide dramatic quality improvements for 17 other languages: Czech, Chinese, Danish, Dutch, Finnish, French, German, Greek, Hungarian, Italian, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, and Turkish
      Targeting terms to market
    • 38
      Google Translate Demo Slam
      www.demoslam.com
      http://www.youtube.com/watch?v=pfTNJtOL4hM
      Targeting terms to market
    • 39
      Words changing over time
    • 40
      Google Books Ngram Viewer
      http://ngrams.googlelabs.com/
      • Google used some of the data obtained from 15 million scanned books to
      build Google Books Ngram Viewer.
      • The datasets are based on a subset of that corpus, weighing in at 500 billion
      words from 5.2 million books in Chinese, English, French, German, Russian,
      and Spanish.
      Words changing over time
    • 41
      Google Books Ngram Viewer
      http://ngrams.googlelabs.com/
      • The datasets contain phrases of up to five words with counts of how often they
      occurred in each year
      • The Ngram Viewer lets you graph and compare phrases from these datasets
      over time, showing how their usage has waxed and waned over the years
      Words changing over time
    • 42
      Google Books Ngram Viewer
      http://ngrams.googlelabs.com/
      Words changing over time
    • Thank you!