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Android Mobility Strategy Tips
 

Android Mobility Strategy Tips

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Provides businesses a compelling reason to invest in an Android Strategy.

Provides businesses a compelling reason to invest in an Android Strategy.

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    Android Mobility Strategy Tips Android Mobility Strategy Tips Presentation Transcript

    • Android StrategyReport forBusinesses(Provides businesses a compelling reason to considerAndroid applications)Impiger Mobile IncDallas, TX 75081, USAwww.impigermobile.comPhone : 1-972-375-6301 1
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Android Market Stats Total number of applications: 568,621 Number of applications downloaded: 25B Number of Free applications: 67.6% Number of paid applications: 32.4%www.impigermobile.com 2
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows MobileWorldwide Smart Phone MobileCommunications Device Open OS Sales toEnd Users by OS (Thousands of Units)www.impigermobile.com 3
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Why Companies Can’t Ignore Androidwww.impigermobile.com 4
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Google’s operating system dominated the market, accounting for 72% of global smartphone shipments in the fourth quarter of 2012www.impigermobile.com 5
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Unlike Apple, Android does not limit applications to be published only through iTunes app store.www.impigermobile.com 6
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Growth of multiple stores including Verizon VCAST, GetJar, Amazon, MobiHand, SlideMe.www.impigermobile.com 7
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Mobile Manufacturers Drive Android Growth Samsung, HTC, Motorola and LG are betting big on Androidwww.impigermobile.com 8
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Top Mobile OEMswww.impigermobile.com 9
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Top Smartphone Platformswww.impigermobile.com 10
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Form Factor Many Android-based tablets are hitting the market. And tablets are predicted to overtake PC sales in the near future.www.impigermobile.com 11
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile App Distribution As of Dec 6, 2012 the Android Market had 581,794 appswww.impigermobile.com 12
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Key Things to Consider While Drawing up a Mobile Strategywww.impigermobile.com 13
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile What’s the Company’s Goal in Developing an App?www.impigermobile.com 14
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Will the app connect to customers, push information out, make them buy a product or service, provide a medium to get information, offer deals etc.www.impigermobile.com 15
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile OR is the app going to connect employees on the field and at office to fetch business- impacting intelligent data that decision makers need on the go.www.impigermobile.com 16
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Business Applications Most employees use one mobile device or the other and the fact that it can used to streamline business, increase productivity, get real time on field data for taking businesses decisions offers tremendous potential for companies.www.impigermobile.com 17
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Customer Applications Retail, Insurance, ecommerce sites, Banking and Finance have a definite need for mobile applications to engage customers, offer updates, push information, transact and drive revenues. Location based services, mobile payments and security enhancements now offer promise and comfort to businesses.www.impigermobile.com 18
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Android Approvals While Apple can take days to approve, iteration of your apps may take just hours. And this can be an advantage with Android. New versions, bug fixes can be done and uploaded quickly to keep user experience on the positive side.www.impigermobile.com 19
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Android Flexibility But in contrast if your application is to connect with existing CRMs, web services and other backend systems, then the flexible Android is good. There are no limitations on payment gateway integration.www.impigermobile.com 20
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile In-app Payments Google’s in-app payments now makes it easy for monetizing content on Android.www.impigermobile.com 21
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Android Challenges Open source Android has led to multiple adaptations by device manufacturers, which means users have to understand which one best fits their device.www.impigermobile.com 22
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Enterprise Integration If your application is to connect with existing CRMs, web services and other backend systems, then the flexible Android is the best. The APIs offer a lot of promise in integrating with such systems.www.impigermobile.com 23
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Marketing Android Applications and Gameswww.impigermobile.com 24
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile The fragmented market poses a challenge to marketers. And, one has to keep in mind the multiple Android stores (GetJar, Amazon, MobiHand, SlideMe).www.impigermobile.com 25
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile But, if you’re in for the long haul and have resources to sustain marketing, the huge market will provide healthy ROI.www.impigermobile.com 26
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Security on Android The absence of standards in open source Android coupled with lack of process in approving Android applications opens up some security issues.www.impigermobile.com 27
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Companies Need a Mobile Web Strategy As smart phones penetrate the globe, bandwidth charges fall and 3G penetrates, browsing on smart phones will be growing leaps and bounds. Google has already confirmed this behavior. So it’s imperative for companies to build rich mobile sites that provide consistent user experience. www.impigermobile.com 28 28www.impigermobile.com
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Android Advantageswww.impigermobile.com 29
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile The low cost and exciting features of Android handsets will see huge numbers globally, there’s no doubt about that.www.impigermobile.com 30
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Yes, the world is indeed moving towards Android. Besides, open source is Android’s biggest advantage, and flexibility and support from Google and device manufacturers will continue to fuel growth and adoption.www.impigermobile.com 31
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile The platform has more capabilities than iPhone or Blackberry. Technically, interaction between components is an advantage with android as also interaction with other external applications while an app is being used.www.impigermobile.com 32
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile It can be easily propagated to other devices in future, since it’s open source and not tied unlike iPhone.www.impigermobile.com 33
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Supports development of other external devices to which existing Android applications can connect.www.impigermobile.com 34
    • 150+ Mobile apps on iPhone, Android, iPad, Blackberry, Windows Mobile Download the Complete Android Strategy Report for Businesses whitepaper pdf (A whitepaper that provides businesses a compelling reason to consider Android applications. It presents why Android would be an integral part of Mobility future)www.impigermobile.com 35
    • 150+ Mobile apps developed on iPhone, iPad, BlackBerry, Android, Windows Mobile Customer Speak… Our experience working with the development team at Impiger Mobile was fantastic. We interviewed 5 different companies before choosing to go with Impiger. It was the best decision we could have made. Every person was professional, responsive and provided exceptional insight. Kathy Knott, Millennial Media If you need a Mobile App Strategy crafted for your business, talk to our experts who consult for many companies across the globe. We can help add the Mobility Channel to your offering. Phone : 1-972-375-6301 Fax: 1-888-779-2899 Email: sales@impigermobile.com 1130 East Arapaho, Suite 590, Dallas, Texas -75081, USA. www.impigermobile.comwww.impigermobile.com 36