Abad 20 Year marketing plan


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Abad 20 Year marketing plan

  1. 1. The Game of Life A 20 Year Marketing Plan for the Gamer TJ Abad October 12, 2009
  2. 2. Game Start <ul><li>Daily Routine </li></ul><ul><ul><li>Vision/Mission </li></ul></ul><ul><ul><li>Roles </li></ul></ul><ul><ul><li>Monitors </li></ul></ul><ul><li>My Brand Today </li></ul><ul><li>Historical Perspective </li></ul><ul><li>End in Mind </li></ul>
  3. 3. Controls (My VMO) <ul><li>My purpose in life is to treat life as I would treat a videogame: To play it seriously and finish it to the best of my abilities but to understand that it won’t matter if I don’t enjoy it and the journey is what matters and not the destination; to make it a group experience because video games are never fun alone and to help others achieve the highest scores that they can by fostering teamwork and camaraderie. </li></ul>
  4. 4. My 6 Playable Characters <ul><li>A Good Son </li></ul><ul><li>A Loving Boyfriend </li></ul><ul><li>The Loyal Friend </li></ul><ul><li>The Alert Medical Student </li></ul><ul><li>The Constant Traveller </li></ul><ul><li>The Journalist </li></ul>
  5. 5. A Good Son
  6. 6. A Loving Boyfriend
  7. 7. The Loyal Friend
  8. 8. The Alert Medical Student
  9. 9. The Constant Traveller
  10. 10. The Journalist
  11. 11. Save Points <ul><li>The Bucket List </li></ul><ul><li>Map/Travelogue </li></ul><ul><li>Habits Check </li></ul><ul><li>Reflection </li></ul><ul><li>Blogging of my Experiences </li></ul>
  12. 12. The Concept (My Brand) TJ Bad (Boy) Intensivist A
  13. 13. Top Ten Lessons For Surviving a Zombie Attack from The Zombie Survival Guide by Max Brooks <ul><li>Organize before they rise! </li></ul><ul><ul><li>Know what you need </li></ul></ul><ul><li>They feel no fear, why should you? </li></ul><ul><ul><li>Don’t be afraid to take risks </li></ul></ul><ul><li>use your head: cut off theirs </li></ul><ul><ul><li>Think things through </li></ul></ul><ul><li>blades don't need reloading. </li></ul><ul><ul><li>The obvious answer is not always the right one </li></ul></ul><ul><li>Ideal protection = tight clothes, short hair </li></ul><ul><ul><li>Learn to adapt to your surroundings </li></ul></ul>
  14. 14. Top Ten Lessons For Surviving a Zombie Attack from The Zombie Survival Guide by Max Brooks <ul><li>Get up the stair case, then destroy it </li></ul><ul><ul><li>Sacrifices must be made in order to survive </li></ul></ul><ul><li>Get out the car, get onto the bike. </li></ul><ul><ul><li>Different situations need different strategies </li></ul></ul><ul><li>Keep moving, keep low, keep quiet, keep alert! </li></ul><ul><ul><li>Always pay attention to what’s happening around you </li></ul></ul><ul><li>No place is safe, only safer </li></ul><ul><ul><li>Complacency is a disadvantage </li></ul></ul><ul><li>The zombie may be gone, but the threat lives on </li></ul><ul><ul><li>Just because things are quite, it doesn’t mean that there’s no problem </li></ul></ul>
  15. 15. The 20 Year Journey
  16. 16. Optimizing Gameplay <ul><li>As a gamer, I succeed not if I finish the game but if I enjoyed the full experience of it. I succeed when I have shared the full experience with those around me and they too become affected with my enthusiasm and love for the game. It is the journey that matters and by doing my roles like being a good son, and an alert medical student, I would know that I played my best and achieved a sense of fulfillment until the screen says Game Over. </li></ul>