BOB RUFFOLO FOUNDER AND CEO @bobruffolo Bob is an inbound marke/ng professional with over 10 years of experience in online marke/ng and strategy development. Bob has always been on the cu>ng edge regarding all aspects of online marke/ng, including: web development, search engine op/miza/on, social media marke/ng, blogging, analy/cs, and much more. Since founding IMPACT in 2009, Bob oversaw the company through an accelerated growth period and developed a reputa/on as one of the top small business marke/ng agencies in Connec/cut. Bob is best known for his dedica/on to developing crea/ve inbound marke/ng campaigns that produce measurable results.
TOM DISCIPIODIRECTOR OF PROJECT MARKETING / PARTNER @tomdiscipio Ever since his youth, Tom remembers being fascinated with all things graphical, whether it was the special eﬀects in movies and commercials or the ac/on and anima/on in video games. It’s something he hasn’t been able to shake. He has built upon that passion ever since and therefore brings a unique skill set to IMPACT. His imagina/on combined with his graphic ability constantly amazes clients. Not only a special talent in the crea/ve arena, Tom spearheads projects in a management capacity as well. You won’t ﬁnd a product that goes out the door without a special touch from Tom. As part of the team, his day to day inﬂuence on design, logos, and layouts is enhanced by his ability to manipulate Vector and Raster based graphics. Each project that enters his department has speciﬁc client driven needs that are met with innova/ve solu/ons mixed with a liWle “wow” factor.
NATALIE DAVISDIRECTOR OF INBOUND MARKETING @natalieimpact Since gradua/ng from Marist College in 2009 with a degree in Communica/ons, Natalie has stayed on top of the ever-‐changing marke/ng world. From understanding current trends to researching what’s coming next, she is an expert at using the best techniques for success with all types of businesses. Using innova/ve inbound marke/ng programs and techniques, Natalie works with clients to drive more leads and sales to reach and exceed desired goals. With unique approaches for each client, she plans to con/nuously develop her process with every project as newer methods are created.
VIN GAETAWEB SUPPORT MANAGER @vinimpact Vin graduated from Quinnipiac University with a BA in Interac/ve Digital Design. Since then he has started studying for his Masters in Interac/ve Communica/on. His love for design and technology started at a young age playing video games. The passion for video game design transi/oned into an aﬀec/on for website design. Since joining the IMPACT Team as a web developer, Vin has broadened his skills to include Pay Per Click Adver/sing as well as PHP and Marke/ng. Vin is very dedicated to his work and pushes himself to stay up to date on web development, search engine op/miza/on, social media and more. In his free /me he enjoys a wide variety of music, video games, and comic books.
BOBBY KANE BRAND MANAGER @bobbyjkane Bobby comes from a design background, but is fascinated by the power of online media. Not just a designer, he immerses himself in all things crea/ve. From furniture design to typography, Bobby’s passion for the arts led him to where he is today. As a Graphic/Informa/on Design graduate from Central Connec/cut State University, Bobby oﬀers unique angles to every project. His dedica/on to the ﬁeld of design allows him to mix modern trends with design standards – crea/ng logos, websites, and print media that oﬀer fresh perspec/ves.
AMY CHUDY OFFICE MANAGER @impactamy As the Oﬃce Manager at IMPACT, Amy’s main job func/on is to manage the oﬃce. She is currently a student at Western Connec/cut State University where her concentra/on is Communica/ons and Wri/ng. Amy is the welcoming face you see when you visit IMPACT, and the friendly voice you hear when you call. She is con/nuously teeming with new ideas. Her love for wri/ng makes it easy to manage rou/ne social media updates and produce website content. By having an organized nature she keeps the oﬃce running smoothly by managing tasks such as invoices, contracts and proposals. A passion for crea/vity fuels her drive for life. When Amy is not at work, she enjoys being outside, yoga, wri/ng and pain/ng.
JOHN BONINICONTENT MARKETING MANAGER @bonini84 As a journalism graduate from Southern Connec/cut State University, John spent his study crea/ng and publishing content in various formats, from marke/ng campaigns to wri/ng, edi/ng and repor/ng stories for several media outlets, including the New Haven Register and Connec/cut Post. With an extensive and award winning background in wri/ng, John began nurturing this skill set through various marke/ng opportuni/es upon gradua/ng, with work in content crea/on, copy wri/ng, copy edi/ng and brand development. John brings a crea/ve and professional approach to his work at IMPACT and con/nues to work diligently on honing his craf.