The Web 2.0 Entrepreneur
The Nine Deadly Sins of Start-ups


                               Idris Mootee

July 2007


    ...
Happinessless
Your start-up has no future if you are not happy




                                             www.mootee...
Lack of authentic ideas.
Great idea usually comes from true personal experience



                                       ...
Inability to focus
The sooner you find focus and make strides, the better



                                            w...
Technology-driven rather
than user-driven
Avoid the naive faith in technology


                                      www....
Spending extravagance
Jet-set lifestyles are only allowed post liquidity event




                                       ...
Excessive desire for
ownership and power
Use that currency generously to attract world class talent


                    ...
Arrogance
Quick to acknowledge your own limits


                                       www.mootee.typepad.com
Too Many Boring People
Boring people cannot energize, excite and coach



                                           www.m...
Thank you. Gracias. Merci. Grazie.




                    Read more about this at
                    www.mootee.typepad....
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Eight Deadly Sins Of Web 2.0 Start-Ups - Idris Mootee

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Eight Deadly Sins Of Web 2.0 Start-Ups - Idris Mootee

  1. 1. The Web 2.0 Entrepreneur The Nine Deadly Sins of Start-ups Idris Mootee July 2007 www.mootee.typepad.com
  2. 2. Happinessless Your start-up has no future if you are not happy www.mootee.typepad.com
  3. 3. Lack of authentic ideas. Great idea usually comes from true personal experience www.mootee.typepad.com
  4. 4. Inability to focus The sooner you find focus and make strides, the better www.mootee.typepad.com
  5. 5. Technology-driven rather than user-driven Avoid the naive faith in technology www.mootee.typepad.com
  6. 6. Spending extravagance Jet-set lifestyles are only allowed post liquidity event www.mootee.typepad.com
  7. 7. Excessive desire for ownership and power Use that currency generously to attract world class talent www.mootee.typepad.com
  8. 8. Arrogance Quick to acknowledge your own limits www.mootee.typepad.com
  9. 9. Too Many Boring People Boring people cannot energize, excite and coach www.mootee.typepad.com
  10. 10. Thank you. Gracias. Merci. Grazie. Read more about this at www.mootee.typepad.com www.mootee.typepad.com

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