Make More People Cycling - Start from The Bachelors

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Sharing session at Kompas TeknoIdea about my side project

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  • Make More People Cycling - Start from The Bachelors

    1. 1. Make MorePeople Cycling Start from The Bachelors Imam WiratmadjaCycling Bachelor
    2. 2. How Mobile Technologyis Being Used in Cycling
    3. 3. What About The Rest of Us?
    4. 4. The Blue Ocean Marks Sanders, 2009
    5. 5. The Blue Ocean Marks Sanders, 2009
    6. 6. The Blue Ocean Marks Sanders, 2009
    7. 7. The Blue Ocean Marks Sanders, 2009
    8. 8. Learning from Copenhagen Mikael Colville-Andersen, 2010
    9. 9. Learning from Copenhagen Mikael Colville-Andersen, 2010
    10. 10. Learning from Copenhagen Mikael Colville-Andersen, 2010
    11. 11. Learning from Copenhagen 1. Make cycling the most effective and efficient way of travelling from A to B 2. Apply marketing approach: positive associations 3. Target the control toward the real threat: motorists 4. Re-democratization of bicycle, toward mainstream people Mikael Colville-Andersen, 2010
    12. 12. In 2010, 44% Indonesianlive in Urban area(It was 30% in 1990)
    13. 13. Emerging Urban Life Shrinking Household = Emerging Urban Life Jan Gehl, 2010
    14. 14. Immense Need for Better Urban Life
    15. 15. Hidayat S. Gautam
    16. 16. Cycling Bachelor
    17. 17. What’s Next and How YouCan Help
    18. 18. Test Ride is more than just lending a bicycle.It requires effort and intense man hour.
    19. 19. At the sametime, webelieve thereare peoplewith sparetime and sparebicycle
    20. 20. Some peoplemaybe willingto lend theirspare bicycle.Some peoplemaybe willingto share theirskill andexperience
    21. 21. Can we make the processeasier with technology?
    22. 22. Thank you!Imam Wiratmadja @outstandjingCycling Bachelor @_cyclor

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