Social Media Marketing for Affiliate Marketers

presents

4 steps to a successful social media marketing (SMM) strategy

Q: Can social media compete with the results you can get from PPC?

A: Yes. A 12 month study in Social Media Optimization ( SMO ) generated a 1,427% ( and counting ) better ROI than Paid Search

Testing 2 options

1 . Hiring an employee at $10 per hour to blog, create content, and in general work to drive traffic to the sites?

-or-

2. Using Google Adwords to drive targeted traffic?

Social Media Optimization vs . Google Adwords 61¢ $1,250 2,057 Adwords 4¢ $3,600 93,207 SMO Cost per visit Cost Visitors

“ By nature, social media is an affiliate platform -- spreading votes of confidence and recommendations by word - of - mouth . " - The New Era of Travel Affiliate Marketing , Search Engine Watch, by Elisabeth Osmelosky

My approach is to build organic traffic to a niche and test different affiliates…This is not the popular way to do it…because a lot of people will not put in the time and effort that it takes to build a organic site that will stand the test of time ( not spammed to crap ) and they want overnight millions . it just is not so . - How To Choose A CPA Affiliate & My 2006 Regrets , ShoeMoney

Gary Vaynerchuk

From http :// www . chrisg . com / social - media - brand /

What it is

Builds inlinks

Builds long-tail traffic

Gets repeat visits, build consistent consumer base

Builds mailing lists

It’s where people are on the web >

A recent Universal McCann report showed that content consumption outside of websites has increased 153% in the last 9 months. Overall, 53% of online users are consuming content outside of a publisher's site - through the use of widgets, RSS readers, social networks and mobile devices. - ReadWriteWeb

Top sites (Alexa)