TAPPING INTO THE PMET’S A Social Networking Proposition © 2009 – Illka Gobius | Digital PR Consultant

The Old Reality of Networking © 2009 – Illka Gobius | Digital PR Consultant

Traditional versus New Events|Networking © 2009 – Illka Gobius | Digital PR Consultant

The New Reality of Networking © 2009 – Illka Gobius | Digital PR Consultant

People are connecting online © 2009 – Illka Gobius | Digital PR Consultant

Now you can continuously network with © 2009 – Illka Gobius | Digital PR Consultant

WHAT ARE THE MOST USEFUL TOOLS? Social Networking Tools © 2009 – Illka Gobius | Digital PR Consultant

Top 10 Social Networking Tools © 2009 – Illka Gobius | Digital PR Consultant

Microblogging © 2009 – Illka Gobius | Digital PR Consultant

Bookmarking © 2009 – Illka Gobius | Digital PR Consultant

Video © 2009 – Illka Gobius | Digital PR Consultant

Photosharing © 2009 – Illka Gobius | Digital PR Consultant

Search © 2009 – Illka Gobius | Digital PR Consultant

Professional © 2009 – Illka Gobius | Digital PR Consultant

Professional © 2009 – Illka Gobius | Digital PR Consultant

Social © 2009 – Illka Gobius | Digital PR Consultant

Forums © 2009 – Illka Gobius | Digital PR Consultant

City/Regional/Weekly © 2009 – Illka Gobius | Digital PR Consultant

© 2009 – Illka Gobius | Digital PR Consultant

Reviews © 2009 – Illka Gobius | Digital PR Consultant

SOCIAL NETWORKING TOOLS FOR THE WDA LinkedIn, Twitter, Facebook, Ning, © 2009 – Illka Gobius | Digital PR Consultant

Social Networking - A Career Advantage

 Establish a group on LinkedIn  Conduct Research Linked In - the community is the asset and it is unlikely that people will abandon the connections they have built up over years to try the next cool thing. There is a lot of stability in this model and time put into it is a worthwhile investment & The WDA © 2009 – Illka Gobius | Digital PR Consultant

 Establish a group on LinkedIn

 Conduct Research

Linked In - the community is the asset and it is unlikely that people will abandon the connections they have built up over years to try the next cool thing. There is a lot of stability in this model and time put into it is a worthwhile investment

How the WDA can take advantage © 2009 – Illka Gobius | Digital PR Consultant

Take 5 mins to fill in the form © 2009 – Illka Gobius | Digital PR Consultant

Build the community © 2009 – Illka Gobius | Digital PR Consultant

Invite people to join © 2009 – Illka Gobius | Digital PR Consultant

Invite people to join © 2009 – Illka Gobius | Digital PR Consultant

Lead discussions, market research © 2009 – Illka Gobius | Digital PR Consultant

Share news by RSS feeds © 2009 – Illka Gobius | Digital PR Consultant

Discuss specifics © 2009 – Illka Gobius | Digital PR Consultant

Build membership, share information © 2009 – Illka Gobius | Digital PR Consultant

Get to know connections in detail © 2009 – Illka Gobius | Digital PR Consultant

Manage Users © 2009 – Illka Gobius | Digital PR Consultant

 Post updates Microblogging. Twitter’s biggest asset is the community of users. They are the ones giving the application it’s value and this crowd will not be easily herded into another platform without a very compelling reason. & The WDA © 2009 – Illka Gobius | Digital PR Consultant

 Post updates

Microblogging. Twitter’s biggest asset is the community of users. They are the ones giving the application it’s value and this crowd will not be easily herded into another platform without a very compelling reason.

Post updates on Twitter © 2009 – Illka Gobius | Digital PR Consultant

Set up an account on Twitter © 2009 – Illka Gobius | Digital PR Consultant

Fill in the Settings Box © 2009 – Illka Gobius | Digital PR Consultant

Choose your notice preferences © 2009 – Illka Gobius | Digital PR Consultant

Add your logo © 2009 – Illka Gobius | Digital PR Consultant

Sign up for Hootsuite.com © 2009 – Illka Gobius | Digital PR Consultant

Post tweets © 2009 – Illka Gobius | Digital PR Consultant

TwitterSearch © 2009 – Illka Gobius | Digital PR Consultant

Search: Singapore 9.15pm Sunday © 2009 – Illka Gobius | Digital PR Consultant

What’s next for

But… friendfeed.com is © 2009 – Illka Gobius | Digital PR Consultant

 Establish a Business page on Facebook  Establish a Facebook Group While huge, it also employs the ‘no monetization’ model. Connections can be made here, but what might be the most educational aspect of this application is the lesson it seems to be teaching us about massive scale not leading to massive money. & The WDA © 2009 – Illka Gobius | Digital PR Consultant

 Establish a Business page on Facebook

 Establish a Facebook Group

While huge, it also employs the ‘no monetization’ model. Connections can be made here, but what might be the most educational aspect of this application is the lesson it seems to be teaching us about massive scale not leading to massive money.

You are probably familiar with this: © 2009 – Illka Gobius | Digital PR Consultant

And not as familiar with this: © 2009 – Illka Gobius | Digital PR Consultant

Collect Fans © 2009 – Illka Gobius | Digital PR Consultant

Lead Discussions © 2009 – Illka Gobius | Digital PR Consultant

Write ‘notes’ © 2009 – Illka Gobius | Digital PR Consultant

Events, Blogs, Videos, Photos and more © 2009 – Illka Gobius | Digital PR Consultant

Facebook Groups

Create a Facebook group © 2009 – Illka Gobius | Digital PR Consultant

Create a group © 2009 – Illka Gobius | Digital PR Consultant

Keep it brief, to the point © 2009 – Illka Gobius | Digital PR Consultant

Share News © 2009 – Illka Gobius | Digital PR Consultant

Control membership © 2009 – Illka Gobius | Digital PR Consultant

Create your own social network Ning & the WDA © 2009 – Illka Gobius | Digital PR Consultant

Create your own social network

Create an account © 2009 – Illka Gobius | Digital PR Consultant

Create a Social Network © 2009 – Illka Gobius | Digital PR Consultant

Presto! Instant Social Network © 2009 – Illka Gobius | Digital PR Consultant

 There is scope for the WDA to use Social Networking Tools  There is no real requirement for moderation  There is a strong opportunity for authentic communication  Social Networking is very time intensive  Social Networking is research rich, ideal for market research  Social Networking builds a community rich with resource and engages that community in continuous interaction Conclusions © 2009 – Illka Gobius | Digital PR Consultant

 There is scope for the WDA to use Social Networking Tools

 There is no real requirement for moderation

 There is a strong opportunity for authentic communication

 Social Networking is very time intensive

 Social Networking is research rich, ideal for market research

 Social Networking builds a community rich with resource and engages that community in continuous interaction

Contact Us Illka Gobius | Digital PR Consultant Tel +65 9105 8268 [email_address] www.illkagobius.com http://twitter.com/illkagobius Skype: illkagobius

Illka Gobius | Digital PR Consultant

Tel +65 9105 8268

[email_address]

www.illkagobius.com

http://twitter.com/illkagobius

Skype: illkagobius