0
12th Summit for Creativity and
Media
Crans Montana - Switzerland
COME AND TAKE A
BREATH OF FRESH AIR
2001
2005
2008
2009
2010
2011
2012
Creation of the Advertising Film Festival in Méribel, French Alps.
Creation of the MENA...
International jury composed
of
(agencies & advertisers)
12 competitions across all
advertising & media sectors
Awards reco...
THE ONLY FESTIVAL THAT BRINGS TOGETHER A MIXED
JURY OF LEADING INTERNATIONAL AGENCIES & MAJOR
EUROPEAN ADVERTISERS
What ma...
AN AMAZING SETTING & RELAXED ATMOSPHERE THAT
PROMOTES NETWORKING & EXCHANGES
What makes us different?
A PLACE WHERE THE EUROPEAN COMMUNICATION
LEADERS REUNITE IN TO EXCHANGE, NETWORK, LEARN
AND BE INSPIRED
OVER A 1000 DELEGATES FROM 30 COUNTRIES, 4 DAYS
OF WORKSHOPS, DEBATE, EXHIBITIONS, SCREENINGS,
MASTER CLASSES AND HIGH-PRO...
SET AT THE END OF THE YEAR WE OFER AN EXHAUSTIVE
SURVEY OF THE BEST ADVERTISING CREATIONS
ANNOUCING MAJOR TRENDS FOR THE U...
OUR AWARD BOARD INCLUDES A SPECIAL AWARD
DECIDED BY AN EXCLUSIVE JURY PANEL COMPOSED OF
DIRECTORS FROM LEADING EUROPEAN AD...
Attendance :
 A 300% increase in delegate attendance over 10 years
 Over 180 major advertisers participated in 2011
Comp...
COMPETITIONS
MEDIA
THE FUTURE IS
NOW
CYBER &
MOBILE
DESIGN
PRODUCTIONFILM
OUTDOOR
RADIO
CONSUMER
MARKETING
PRESS
PRINT CRA...
In line with industry developments our key focus points for
2012 are:
CREATION OF THE BRAND ENTERTAINMENT DIVISION
CREATIO...
Our aim is to become the worldwide reference & meeting
place for the Brand Entertainment sector focusing on Music,
Games, ...
To become the new hub for talent search and growth
opportunities in the Digital Innovations sector:
Development of the ope...
As a continuity to the existing talent
contests we have decided to develop an
association dedicated to supporting young
cr...
The Cristal Festival also organises meetings and seminars
all year round
The Academy is a learning & networking platform
o...
MEDIA
ACADEMY
CREATIVE
ACADEMY
WOMEN
ACADEMY
REGULAR
MEETINGS
EXCHANGES
NETWORKING &
KNOWLEDGE
SHARING
WORKSHOPS &
CONFERE...
Belinda Rowe
Managing Partner
Worldwide
Zenith Optimedia
Group
Jury President
Mark Waugh
Global
Managing
Director
Newcast ...
KEVIN ROBERTS
CEO Worldwide, Saatchi & Saatchi
BRIAN BLOOMER
Senior Media Manager, Blackberry UK
PAUL SMITH
Regional Creat...
Previous attendees include:
MIKHAIL GORBATCHEV
Former President of the USSR
MARK TUTSEL
Chief Creative Officer, Leo Burnet...
THANK YOU FOR YOUR ATTENTION
We hope to see you from 12-16 December 2012 in Crans Montana!
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Cristal Festival 12th Edition

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Il Cristal Festival é il festival internazionale della pubblicità che ha luogo a Crans Montana in Svizzera.

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Transcript of "Cristal Festival 12th Edition"

  1. 1. 12th Summit for Creativity and Media Crans Montana - Switzerland
  2. 2. COME AND TAKE A BREATH OF FRESH AIR
  3. 3. 2001 2005 2008 2009 2010 2011 2012 Creation of the Advertising Film Festival in Méribel, French Alps. Creation of the MENA Cristal Awards Middle East and North Africa: the 1st Festival dedicated to the Arabic Advertising Industry. The Méribel Festival reaches the 1000 delegates & 3000 entries milestone. Creation and launch of the China Cristal Awards in Shanghai. The Cristal Festival celebrates its 10th anniversary. Mr Jimmy Wales, the founder of Wikipedia, participates in the 11th edition of the Cristal Festival for an exceptional conference. The 12th edition of the Cristal Festival will see the development of ‘The Brand Entertainment Division’ and will focus on Digital Innovations. 2012 will also see the launch of new festivals in South America & Africa. Celebrating advertising since 2001 The Méribel Festival becomes the Cristal Festival and moves to Crans Montana Switzerland.
  4. 4. International jury composed of (agencies & advertisers) 12 competitions across all advertising & media sectors Awards recognized by international ranking bodies Competitions celebrating innovation & young talents 4 days workshops & conferences Our Festival Format Unique networking opportunities
  5. 5. THE ONLY FESTIVAL THAT BRINGS TOGETHER A MIXED JURY OF LEADING INTERNATIONAL AGENCIES & MAJOR EUROPEAN ADVERTISERS What makes us different?
  6. 6. AN AMAZING SETTING & RELAXED ATMOSPHERE THAT PROMOTES NETWORKING & EXCHANGES What makes us different?
  7. 7. A PLACE WHERE THE EUROPEAN COMMUNICATION LEADERS REUNITE IN TO EXCHANGE, NETWORK, LEARN AND BE INSPIRED
  8. 8. OVER A 1000 DELEGATES FROM 30 COUNTRIES, 4 DAYS OF WORKSHOPS, DEBATE, EXHIBITIONS, SCREENINGS, MASTER CLASSES AND HIGH-PROFILE SEMINARS BY INDUSTRY LEADERS
  9. 9. SET AT THE END OF THE YEAR WE OFER AN EXHAUSTIVE SURVEY OF THE BEST ADVERTISING CREATIONS ANNOUCING MAJOR TRENDS FOR THE UPCOMING COMPETITIONS
  10. 10. OUR AWARD BOARD INCLUDES A SPECIAL AWARD DECIDED BY AN EXCLUSIVE JURY PANEL COMPOSED OF DIRECTORS FROM LEADING EUROPEAN ADVERTISERS
  11. 11. Attendance :  A 300% increase in delegate attendance over 10 years  Over 180 major advertisers participated in 2011 Competitions :  Over 3000 entries received in 2011  International entries received from 35 different countries Cristal Festival in figures
  12. 12. COMPETITIONS MEDIA THE FUTURE IS NOW CYBER & MOBILE DESIGN PRODUCTIONFILM OUTDOOR RADIO CONSUMER MARKETING PRESS PRINT CRAFT INTEGRATED BRAND CONTENT & ENTERTAINMENT NEW in 2012 !
  13. 13. In line with industry developments our key focus points for 2012 are: CREATION OF THE BRAND ENTERTAINMENT DIVISION CREATION OF THE DIGITAL INNOVATIONS DIVISION LAUNCH OF THE YOUNG TALENT FOUNDATION CREATION OF THE CRISTAL CLUBS IN THE UK Strategic Developments
  14. 14. Our aim is to become the worldwide reference & meeting place for the Brand Entertainment sector focusing on Music, Games, Experiential & Video Creation of a competition in 2012, bringing together the most innovative agencies in the Brand Entertainment sector (International). Workshops & seminars held by industry experts in the brand entertainment field. A dedicated networking and meeting place for industry leaders to meet and exchange on the subject. A focus on young talent from the brand entertainment sector. Brand Entertainment
  15. 15. To become the new hub for talent search and growth opportunities in the Digital Innovations sector: Development of the open Data & Visualization Data sector. Workshops & seminars dedicated to researching growth opportunities for Social Media Marketing. The future of Advertising & Media: new technologies & new advertising formats. Digital Innovations
  16. 16. As a continuity to the existing talent contests we have decided to develop an association dedicated to supporting young creative talent. The association aims to support & reveal new talent within the advertising and brand entertainment sectors. Photographer Illustrator Contest Poster Contest Scriptwriting contest Young Directors’ Forum New Talent Foundation Soundtrack contest
  17. 17. The Cristal Festival also organises meetings and seminars all year round The Academy is a learning & networking platform open to established members of the communication industry. Advertising, Media, Production, MarCom and Telecom professionals, meet regularly to discuss important topics relating to their community. Cristal Academies
  18. 18. MEDIA ACADEMY CREATIVE ACADEMY WOMEN ACADEMY REGULAR MEETINGS EXCHANGES NETWORKING & KNOWLEDGE SHARING WORKSHOPS & CONFERENCES NETWORKING LEARNING & PEDAGOGY SEMINARS & SUMMITS INDUSTRY LEADERS EXPERIENCE SHARING Academies Planned for the UK
  19. 19. Belinda Rowe Managing Partner Worldwide Zenith Optimedia Group Jury President Mark Waugh Global Managing Director Newcast at ZenithOptimedia Group Marco Tinelli Chief Executive Officer FullSIX Group Consumer Marketing Ora Ïto Designer Ora-Ïto DesignIntegrated & brand content Jury Presidents 2011 Eric Quennoy Executive Creative Director Wieden + Kennedy Media
  20. 20. KEVIN ROBERTS CEO Worldwide, Saatchi & Saatchi BRIAN BLOOMER Senior Media Manager, Blackberry UK PAUL SMITH Regional Creative Director EAME, Ogilvy & Mather MATT BUELS Managing Partner, Hungry Man UK DANIEL MOREL Chairman & CEO, Wunderman FERNANDA ROMANO Global Creative Director of Digital & Experiental, Euro RSCG MAURICIO SABOGAL Worldwide Managing Director, Initiative TOM O’KEFFE Executive Creative Director, Draftfcb North America AKIRA KAGAMI Executive Advisor & Global Executive Creative Advisor, Dentsu OLIVIER ALTMAN Co President & Executive Creative Director, Publicis Conseil RÉMI BABINET Worldwide Creative Director & Co Founder, BETC Euro RSCG Previous attendees include:
  21. 21. Previous attendees include: MIKHAIL GORBATCHEV Former President of the USSR MARK TUTSEL Chief Creative Officer, Leo Burnett Worldwide MAURICE LEVY Chief Executive Officer, Publicis DAVID JONES Global CEO, Havas Worldwide VINCENT BOLLORÉ Chief Executive Officer, Havas Worldwide MICHAEL MAEDEL President, JWT Worldwide JEAN MARIE DRU President, TBWA Worldwide FERNANDO RODES VILA General Manager, Havas Group IAIN JACOB Chief Executive Officer, Starcom Mediavest Group EMEA CÉCILIA ATTIAS ex First Lady of France FERNANDO VEGA OLMOS Creative Chairman, JWT Southern Europe & Latin America JACQUES SÉGUÉLA Vice President, Havas Group
  22. 22. THANK YOU FOR YOUR ATTENTION We hope to see you from 12-16 December 2012 in Crans Montana!
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