Marketing the Lowcountry

Lowcountrynet.org Goal – To merge the LEN and Alliance brands, increase traffic and create a mechanism to capture leads.

Goal – To merge the LEN and Alliance brands, increase traffic and create a mechanism to capture leads.

About lowcountrynet.org Daily traffic has increased by 27% over 2008 Online blog Utilization of social networking New content

Daily traffic has increased by 27% over 2008

Online blog

Utilization of social networking

New content

Lowcountrynet.org Work to be done – SEO of Web site Construction of Alliance pages Construction of F-35, Jasper Port pages Development of ‘call-to-action’ mechanism

Work to be done –

SEO of Web site

Construction of Alliance pages

Construction of F-35, Jasper Port pages

Development of ‘call-to-action’ mechanism

GIS Goal – To offer prospects a user-friendly and comprehensive database of potential sites and offer developers and owners an avenue to list those sites.

Goal – To offer prospects a user-friendly and comprehensive database of potential sites and offer developers and owners an avenue to list those sites.

Web brand development Goal – To brand the Lowcountry as a destination for the high-tech, knowledge-based, creative sectors.

Goal – To brand the Lowcountry as a destination for the high-tech, knowledge-based, creative sectors.

SC BIZ Goal – To educate those within S.C. about opportunities in the Lowcountry and reach those who touch all of the Alliance’s four focus groups.

Goal – To educate those within S.C. about opportunities in the Lowcountry and reach those who touch all of the Alliance’s four focus groups.

Homes and Land Goal – To market to those already familiar with the region for its beaches but not its businesses.

Goal – To market to those already familiar with the region for its beaches but not its businesses.

Pecha Kucha Night Goal – To highlight existing synergies within the creative class for both business and marketing opportunities.

Goal – To highlight existing synergies within the creative class for both business and marketing opportunities.

Trade Missions Goal – To take the Lowcountry’s message to the site consultants, logistics, distribution and aeronautics experts.

Goal – To take the Lowcountry’s message to the site consultants, logistics, distribution and aeronautics experts.