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DoctorAtWork pitch deck

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World's largest russian-speaking physicians network DoctorAtWork.com current pitch desc.

World's largest russian-speaking physicians network DoctorAtWork.com current pitch desc.


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  • 1. 160 000 physicians 8/20 world’s top pharma as clients
  • 2. verified Russian-speaking physicians 160 000 70 000 students at medcampus.ru monthly audience growth 5% apr ’12 oct ’12 apr ’13 every 7 seconds new login every 35 seconds new clinical material every 7 minutes new member 25 000 iPhone & Android mobile apps installs 3 000 pharmacists at smartpharma.ru connecting physicians online
  • 3. Pharma market in Russia $30 bln in 2013 $3 bln Since 2012 offline pharmaceutical representative visits to physicians prohibited by law Pharma → Doctor ineffective illegal overpriced market in Russia pharma pain
  • 4. We provide full range of: legal quick deeply targeted secured cheap communications with verified physicians E-repSurveysE-detailing Medcampus.ru Smartpharma.ru pharma pain relief
  • 5. Ads E-detailing Ads, Surveys Products E-rep, E-detailing, Surveys, Webinars Medcampus Smartpharma Webinars Ads #1 in Russia Social networks of physicians 160 000 total verified (120 000 from Russia) Amount of users (Self-declared / Synovate Comcon estimate) 75 000 90 000 6 000 500 38 000 300 72 000 2 500 Clinical materials (monthly) 40 000 150 24 000 13,7% of Physicians Online in Russia (Synovate Comcon) 5,8% 4,2% 3,8% 3,0% <3% Source: Synovate Comcon Healthcare MEDI-Q “General practitioners’ opinions” November 2012
  • 6. Key partners GFK, World One, M3 Research National Medical Chamber of Russia Vk.com Microsoſt BizSpark LeaseWeb Key activities MDs Platform dev.&maint. Mobile apps dev. User support B2B Services&mobile apps dev.&maint. Customer support Key resources Brand Sales and developers team Large&active verified user base Value propositions MDs Easy mobile access (any platform – iPhone, Android, Windows Phone, etc.) Instant experience sharing Leading recruitment services for physicians B2B Legal, quick, deeply targeted access to physicians Drug promotion cost reduction Customer relationships MDs Help desk on doctoratwork.com B2B Personal manager Channels MDs Word of mouth Ads B2B Direct sales Customer segments MDs Russian-speaking physicians B2B Pharma companies Research agencies Cost structure Development and maint. User acquisition Sales Operating business Taxes Revenue streams E-detailing Surveys business plan
  • 7. mobile strategy 00% 05% 10% 15% 20% 25% Mobile % 2010 2011 2012 2013 MobileUsage 2013 135 000 physicians in total 35 000 mobile 2016 350 000 physicians in total 150 000 mobile 2014 2015
  • 8. Ilya Kupriyanov Sales & Investors 11 years experience in sales and Biz Dev Stanislav Sazhin Product & Marketing 15 years experience in web development team
  • 9. Raising $3 mln 40% 40% 20% Goals of investment aggressive user acquisition mobile app development b2b product development what we look for
  • 10. Great team Russian Startup Rating 2013 Great market $3 bln pharma -> doctors in RF 500% Y/Y sales growth World’s #1 among social networks of physicians on a daily audience (Alexa.com) $1 mln revenue in 2013 contact us Biz Dev. Ilya Kupriyanov +7 (916) 970-90-90 | i.kupriyanov@doktornarabote.ru AAA Great traction why invest in us