Is that a computer in your pocket…. Ian Hay - Orange

Hello Is the next .release when the mobile becomes a ‘fully fledged’ computer in your pocket

Ian Hay Nokia..Millicom..Hutchison..Orange Connecting..building..creating Systems..Research..Imagineering :) And now - Standards NSM/TECH/ISIR/ESIR Head of Emerging Technologies Middleware & Interop

Nokia..Millicom..Hutchison..Orange

Connecting..building..creating

Systems..Research..Imagineering :)

And now - Standards

NSM/TECH/ISIR/ESIR

Head of Emerging Technologies

Middleware & Interop

Background Vint Cerf - 1.244 billion internet users; 3 billion mobile users Japan - PCs and laptops losing sales to cellphones Nokia - ‘it’s what computers have become’

Vint Cerf - 1.244 billion internet users; 3 billion mobile users

Japan - PCs and laptops losing sales to cellphones

Nokia - ‘it’s what computers have become’

Background The next billion users access web for first time without a PC Value through mobility It’s Personal..

The next billion users access web for first time without a PC

Value through mobility

It’s Personal..

Trends Human Machine Interface Hardware trends Platform trends Ethnographics

Human Machine Interface

Hardware trends

Platform trends

Ethnographics

Human Machine Interface

Human Machine Interface

Human Machine Interface increased sophistication more computer than cellphone UIs still stuck on menus, forms, dialog boxes iPhone’s not the only direction for mobility...

increased sophistication

more computer than cellphone

UIs still stuck on menus, forms, dialog boxes

iPhone’s not the only direction for mobility...

NeoKeys

fastap

Cmd line > T9 + multitap invoke SMS commands to remote webapps (dopplr, jaiku, twitter) what if all mobile apps had command lines?

T9 + multitap

invoke SMS commands to remote webapps (dopplr, jaiku, twitter)

what if all mobile apps had command lines?

X by dialler…..

T9 takes over…. physical T9 keyboard to replace QWERTY already on TV remotes Will QWERTY die….

physical T9 keyboard to replace QWERTY

already on TV remotes

Will QWERTY die….

Tactile is key Easy to do Simple tech Hard to fine tune

Easy to do

Simple tech

Hard to fine tune

Geovector

Magitti thoughtful personal assistant Find things to do Time & location based

thoughtful personal assistant

Find things to do

Time & location based

OpenKODE directX for mobile devices PSP graphics ….

directX for mobile devices

PSP graphics ….

Speech to TXT

Mashup ‘or die’

Simple and functional New UI Simpified navigation Low cost

New UI

Simpified navigation

Low cost

Smart and <non>functional Does everything - badly Hopelessly complex 12 clicks to send SMS But does IM Maps - GPS VoIP Flickr Moving Ball!!!

Does everything - badly

Hopelessly complex

12 clicks to send SMS

But does

IM

Maps - GPS

VoIP

Flickr

Moving Ball!!!

Simplicity forgotten

Hardware trends

Hardware trends

Open platforms

Bug labs

OLPC XO

Mesh networks

SDR Great Idea…but…….

Great Idea…but…….

Power..the final frontier

Platform Trends

Storage N95 8GB Ipod Classic 160GB Flash memory Cloud - local - mixed

N95 8GB

Ipod Classic 160GB

Flash memory

Cloud - local - mixed

Client - Browser client hard browser easy both ?

client hard

browser easy

both ?

Open X OpenID..oAuth..OpenSocial..Open Data Open Telco.. Open Phone Open Source

OpenID..oAuth..OpenSocial..Open Data

Open Telco..

Open Phone

Open Source

ethnographics

ethnographics

Mob-recording

Developing ethnographies smart vs. simple understanding ethnographics is key jan chipchase - shared phones, cheap banking, social signalling, clocks & torches

smart vs. simple

understanding ethnographics is key

jan chipchase - shared phones, cheap banking, social signalling, clocks & torches

Ethnography by design nokia designed a range of cheap enthographically driven handsets addressing real needs of users not pushing ARPU & sales simple phones are also needed in europe...understand your ethnographics!

nokia designed a range of cheap enthographically driven handsets

addressing real needs of users

not pushing ARPU & sales

simple phones are also needed in europe...understand your ethnographics!

Thank You… ikisai.wordpress.com [email_address]